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No. 5-99-0830 IN THE APPELLATE COURT OF ... - Appellate.net

No. 5-99-0830 IN THE APPELLATE COURT OF ... - Appellate.net

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William Anderton, who had previously worked in a testing laboratory affiliated with<br />

Allstate Insurance Company (R. 5742), also testified that no non-OEM parts are as good as<br />

OEM parts. R. 5752. On cross-examination, counsel for State Farm showed Anderton<br />

laboratory reports generated during his tenure at the company, which found that non-OEM<br />

parts often performed as well as or better than OEM parts. See R. 5792-93 (non-OEM part<br />

fit so well it practically “fell” into place); R. 57<strong>99</strong>-802; R. 5806-07 (“‘All OE and non-OE<br />

hoods buckled as they should’”). Anderton admitted that he could not point to any<br />

statements in those reports that were false. R. 5825.<br />

Plaintiffs also offered evidence designed to show that non-OEM parts were perceived<br />

as inferior, whether or not they were in fact inferior. For example, public relations consultant<br />

Dennis Bender testified about a public opinion survey he had conducted in 1<strong>99</strong>5 on behalf<br />

of General Motors comparing a single vehicle that GM had repaired with “genuine GM<br />

parts” to a vehicle repaired with five non-OEM parts selected and installed by GM. Based<br />

on that very limited survey, Bender concluded that cars that have been repaired using non-<br />

OEM parts have a lower resale value. R. 4<strong>99</strong>1. Appraisal consultant Larry Batton offered<br />

his opinion that the presence of non-OEM parts on a used car “always” reduces value. R.<br />

11825. On cross-examination, Batton admitted that his own inter<strong>net</strong> site on which he values<br />

used cars did not ask whether the car had non-OEM parts. R. 11845-47.<br />

Plaintiffs used internal State Farm and CAPA documents that were critical of some<br />

types of non-OEM parts to try to persuade the jury that State Farm itself believed that non-<br />

OEM parts were inherently inferior to OEM parts. Two former insurance regulators, Tim<br />

Ryles and Robert Hunter, testified that these memos established that non-OEM parts were<br />

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