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ICT and e-business in the tourism industry ICT adoption ... - empirica

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Tourism<br />

2 Context <strong>and</strong> Background<br />

2.1 Sector def<strong>in</strong>ition – scope of <strong>the</strong> study<br />

Tourism is most commonly understood as <strong>the</strong> provision of services for people travell<strong>in</strong>g to<br />

<strong>and</strong> stay<strong>in</strong>g outside <strong>the</strong>ir usual environment for less than one consecutive year for leisure<br />

or for <strong>bus<strong>in</strong>ess</strong> purposes.<br />

The operational def<strong>in</strong>ition of "<strong>tourism</strong>" for <strong>the</strong> official statistics record is ambiguous. If one<br />

def<strong>in</strong>es <strong>tourism</strong> from <strong>the</strong> consumer’s po<strong>in</strong>t of view, all products <strong>and</strong> services consumed<br />

by tourists should be taken <strong>in</strong>to account. Yet, <strong>the</strong> st<strong>and</strong>ard NACE classification 17 does not<br />

always allow a clear dist<strong>in</strong>ction from o<strong>the</strong>r sectors: whereas accommodation establishments,<br />

travel agents <strong>and</strong> tour operators are <strong>in</strong>contestably an <strong>in</strong>herent part of <strong>the</strong> <strong>tourism</strong><br />

sector, <strong>the</strong> question to what extent restaurants, cafes <strong>and</strong> bars, fair <strong>and</strong> amusement<br />

parks <strong>and</strong> transportation should be <strong>in</strong>cluded cannot be clearly answered.<br />

Official statistics do not allow us to determ<strong>in</strong>e whe<strong>the</strong>r a guest <strong>in</strong> a bar is a tourist or a<br />

local person, nor whe<strong>the</strong>r a restaurant or a bar is located <strong>in</strong> a tourist dest<strong>in</strong>ation, <strong>and</strong><br />

<strong>the</strong>refore most likely ma<strong>in</strong>ly be visited by tourists, or not. The role of <strong>the</strong> transport sector<br />

<strong>in</strong> <strong>the</strong> broader <strong>tourism</strong> economy is obvious, but on <strong>the</strong> basis of <strong>the</strong> NACE classification it<br />

cannot be evaluated properly because <strong>the</strong> extent to which its capacities are used by<br />

tourists <strong>and</strong> o<strong>the</strong>r passengers cannot be dist<strong>in</strong>guished. 18 Thus, <strong>the</strong> quantitative survey<br />

conducted by e-Bus<strong>in</strong>ess W@tch covers <strong>the</strong> follow<strong>in</strong>g sub-sectors of <strong>tourism</strong>:<br />

Exhibit 2-1: Bus<strong>in</strong>ess activities covered by <strong>the</strong> <strong>tourism</strong> sector (NACE Rev. 1.1)<br />

NACE Rev. 1.1<br />

Divisions Groups/<br />

Classes<br />

H 55<br />

I 63<br />

O 92<br />

55.1 Hotels<br />

Hotels <strong>and</strong> restaurants<br />

Bus<strong>in</strong>ess activities<br />

55.2 Camp<strong>in</strong>g sites <strong>and</strong> o<strong>the</strong>r provision of short-stay accommodation<br />

55.3 Restaurants<br />

55.4 Bars<br />

Support<strong>in</strong>g <strong>and</strong> auxiliary transport activities; activities of travel agencies<br />

63.3 Activities of travel agencies <strong>and</strong> tour operators; tourist assistance<br />

activities n.e.c.<br />

Recreational, cultural <strong>and</strong> sport<strong>in</strong>g activities<br />

92.33 Fair <strong>and</strong> amusement park activities<br />

92.52 Museums activities <strong>and</strong> preservation of historical sites <strong>and</strong> build<strong>in</strong>gs<br />

92.53 Botanical <strong>and</strong> zoological gardens <strong>and</strong> nature reserves activities<br />

17<br />

18<br />

NACE Rev. 1.1 is a 4-digit classification of <strong>bus<strong>in</strong>ess</strong> activities. It is a revision of <strong>the</strong> ‘General<br />

Industrial Classification of Economic Activities with<strong>in</strong> <strong>the</strong> European Communities’, known by <strong>the</strong><br />

acronym NACE <strong>and</strong> orig<strong>in</strong>ally published by Eurostat <strong>in</strong> 1970.<br />

For an elaborated exam<strong>in</strong>ation of <strong>the</strong> difficulties with a def<strong>in</strong>ition of <strong>the</strong> <strong>tourism</strong> sector, see for<br />

example European Commission, DG Enterprise 2004.<br />

19

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