FINAL VERSION FOR APPROVAL - Sdn Bhd - WWF Malaysia

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Gunung Stong State Park Preliminary Management Plan q. Level of Satisfaction with GSSP Figure 4.17. Level of Satisfaction with GSSP Unsatisf actory 2% Exceed Satisfaction 39% Satisfactory 59% Level of Satisfaction Fifty-nine percent (59%) of the visitors surveyed were satisfied with their experiences at GSSP, with another 39% highly satisfied, while only 2% of respondents were not satisfied. r. Intention for Further Visits Unsatisfactory Satisfactory Exceed Satisfaction Percentage 2 59 39 Figure 4.18. Intention for Further Visits Will Not Visit Again 6% Will Visit Again 94% Intention Will Visit Again Will Not Visit Again Percentage 94 6 Ninety-four percent (94%) of those surveyed expressed their intention to visit GSSP again, while 6% did not wish to make additional visits. 56
Gunung Stong State Park Preliminary Management Plan 4.3.2 General Conclusions of the Visitor Profile Survey The majority of visitors were locals (65%) while foreigners (35%) were mostly Singaporeans. Most of the visitors were from their teens to working adults below 40 years of age. The favorite mode of transport was the train (56%), and the visitors travel in groups of five and above, usually in camping and mountaineering expeditions organised by their leaders. Most are quite happy with facilities at Baha Camp or the KPK Resort, though quite a significant block feels that some minor upgrading and maintenance is overdue, but not major expansion of facilities into a golf resort or a cable-car system. Typical with most ecotourism visitors to national parks and other protected areas, visitors were in for the outdoor experience, and they were less concerned with luxury accommodation. As far as they were concerned, existing facilities at Baha Camp or the Stong Resort are adequate for their needs. The respondents were happy with the price and the quality of the guiding services offered by the guides, and most of them (88%) stayed for 3 days or more. There was a high level of satisfaction in their experiences at GSSP, with 59% satisfied, and 39% claiming that it had exceeded their expectations. Almost all (94%) intended to visit GSSP again. Photo 4.2: Singaporean hikers <strong>WWF</strong>-<strong>Malaysia</strong>/ N. M. Maseri 4.4 Tourism Infrastructure In 1994, anticipating the potential of tourism at GSSP, the Perdana Stong Resort was established, but lacking business, its management was transferred to Singgahsana Stong Hill Resort (2000), which was then transferred again to KPK Resort (2003). As at to-date, KESEDAR is in the process of acquiring the resort, and is in the process of due diligence: the verification and valuation of assets before a fair price is obtained and negotiated with the previous owner. Within the space of 10 years, the resort has changed ownership four times. The lack of success of the resorts is due to the mismatching of perceptions with market realities – the tendency to associate tourism with leisure and mass tourism, and the construction of resorts targeting this market segment, when the majority of visitors to protected areas are ecotourists whose main objectives are to experience nature (including the hardships). Leisure resorts may have a place at Kinabalu Park and Taman Negara, with annual visitors of 220,000 and 65,000 respectively (NRE, 2005), but not for GSSP, with only some 5,000 annual visitors. 57
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FINAL VERSION FOR APPROVAL - Sdn Bhd - WWF Malaysia

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