2007 Benchmarking Report - Alliance for Biking & Walking
2007 Benchmarking Report - Alliance for Biking & Walking
2007 Benchmarking Report - Alliance for Biking & Walking
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Budgets of Thunderhead Organizations<br />
Diverse and<br />
balanced revenue<br />
sources make up<br />
budgets of<br />
Thunderhead<br />
organizations.<br />
COMPARING THE BUDGETS OF THUNDERHEAD ORGANIZATIONS REPRESENTING 35<br />
major U.S. cities and 32 states, program fees and events, memberships and donations, and government<br />
funding make up the largest share of their combined revenues. Although many Thunderhead<br />
organizations are focused on cycling advocacy, and bike shops and manufacturers are a<br />
common target <strong>for</strong> fundraising appeals, the bicycle industry accounts <strong>for</strong> only 2% of the revenue<br />
of state-wide organizations and an even slimmer 1% <strong>for</strong> organizations serving cities. Foundation<br />
grants also make up just a tiny sliver of the income pie, accounting <strong>for</strong> three percent of revenue<br />
<strong>for</strong> state-wide organizations and seven percent <strong>for</strong> organizations serving cities.<br />
Specified Revenue Sources of Statewide Advocacy<br />
Organizations<br />
Revenue Sources of State-Wide<br />
Thunderhead Organizations<br />
25%<br />
34%<br />
memberships and donations<br />
program fees and events<br />
bike shops and<br />
manufacturers<br />
2%<br />
3%<br />
Source: Thunderhead Organization Surveys<br />
Data <strong>for</strong> this comparison was reported by Thunderhead <strong>Alliance</strong> member organizations. Organizations<br />
that did not specify revenue sources are not included in these figures.<br />
foundation<br />
grants<br />
36%<br />
government grants<br />
and contracts<br />
Revenue Sources of Thunderhead<br />
Organizations Representing Cities<br />
29%<br />
memberships and donations<br />
38%<br />
program fees and events<br />
1%<br />
7%<br />
foundation<br />
grants<br />
bike shops and<br />
manufacturers<br />
25%<br />
government grants<br />
and contracts<br />
THUNDERHEAD ALLIANCE BICYCLE & PEDESTRIAN ADVOCACY<br />
75<br />
Bicycling & <strong>Walking</strong> in the U.S./ Thunderhead <strong>Alliance</strong> <strong>2007</strong>