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Department of Tourism - ANNUAL REPORT 2010/11

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Vision, Mission and Values<br />

Vision<br />

To be globally celebrated as a leader in tourism excellence.<br />

Mission<br />

Collectively and boldly promoting responsible and sustainable<br />

tourism for the benefit <strong>of</strong> all South Africans.<br />

Values<br />

The following departmental values (Prosper) are based on the<br />

broader South African value <strong>of</strong> Ubuntu and Public Service Batho<br />

Pele Principles:<br />

• A Responsible government department<br />

• that is Responsive to the needs <strong>of</strong> the people,<br />

• Serving them with Pride and Excellence,<br />

• With a sense <strong>of</strong> Pr<strong>of</strong>essionalism<br />

• and Openness.<br />

<strong>Department</strong> <strong>of</strong> <strong>Tourism</strong> - <strong>ANNUAL</strong> <strong>REPORT</strong> <strong>2010</strong>/<strong>11</strong><br />

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