Analysis of the Operation and Financial Condition of the Enterprise

Analysis of the Operation and Financial Condition of the Enterprisebuilding up. By increasing the sales amount of these goods it is possible to raise theenterprise profit level.5.2. Post-sales servicing is analogous for all groups of goods (dependent on thespecification of the goods or orders).7.3. Enterprise has hired experienced managers who know the specifics of the industry, thetechnologies involved and the qualities of the products, respond to the new needsemerging - the demand for quality, effectiveness and low prices. The drawbacks ofcompetitors are quickly detected and used to their benefit.5.3. Unit managers perform the necessary arrangements for post-sales servicing; there is acapacity for improvement.7.4. Enterprise possesses a range of loyal customers – end users, enterprises, architects anddesigners who are willing to give any assessments. After the spring exhibition thelounge has been visited by potential customers who had arrived upon recommendationof designers. Cooperation with the industry specialists is necessary.6.4. Loyal buyers are the foundation of the economic stability of the enterprise. Activitiesof the firm are based on the following principle: each job that is well done will bringin five extra orders, while each unsatisfied customer will take away ten potentialcustomers.5.4. The loyal buyers, basically the regular customers and those who have placedparticularly large orders, receive invitations for the festivities or the events organisedor supported by Enterprise A (e.g., festivities with fireworks), they receive greetings(it is planned to send also birthday greetings), on some occasions gifts are beingpresented.Strengths and threats4.1. The goods are highly competitive, but a shortage of cash assets can be seen in theenterprise which, on its turn, slows down the sales stimulation activities, productiontechnology upgrading and further employee incentives etc.3.1. Irrespective of the wide range of products, their high quality, competitive pricing etc.advantages guaranteed by the enterprise for its customers, the initially attractive stateof the market has enabled the development of competition which makes the amount ofsales for each individual enterprise to decline. The high competition level is the mainobstructive factor of the external environment, as the offer has grown much faster thanthe demand.1.1. Unfavourable legislation in the country, particularly the taxation system, minimisesthe enterprise profit, enables the development of the underground economy in theindustry. Competition law has been enforced formally and there is a high corruptionlevel in the industry.4.2. Due to the lack of resources upgrading of technologies is slow.3.2. In the situation of sharp rivalry enterprises particularly follow the actions of and try totake over good practice from each other.4.3. For the purpose of raising qualification the enterprise executives must periodicallyattend theory courses to learn new information on general business administration,specifics of the industry etc. No resources are being allocated for such objectives. At23