SALARY SURVEY 2013 - Robert Walters Singapore

SALES&MARKETINGSAOPAULOSALES&MARKETINGOursalesandmarketingdivisionspecialisesinrecruitingmidtoseniorlevelmanagementprofessionals.Werecruitacrossavarietyofsectors,includingagribusiness,FMCG,IT,luxurygoods,media,pharmaceuticalandhealthcare,retailandtelecommunications.MarketOverviewAslowdownintheBrazilianeconomyduring2012impactedbusinesses’recruitmentstrategiesandledtofewersalesandmarketingpositionsbecomingavailable.However,demandremainedforprofessionalswithcertainskillsets.Asinpreviousyears,salesprofessionalswithastrongnetwork,businessdevelopmentskillsinspecificmarketsegmentsandprofessionalswithatechnicalbackground(e.g.engineering)werethemostindemand.Somesectorsfacedashortageofexperiencedcandidates,particularlywithinIT,infrastructure,e-commerceandinternet,meaningsalesprofessionalswithskillsintheseareaswereespeciallysought-after.Whenrecruitingfortheseroles,businessessoughtmarketerswithabroadunderstandingofshopperbehaviourandsocialmediaexpertisetoboostsalesvolumes.Salesandmarketingcompensationpackageswerebeginningtoundergosignificantchanges.Astheysoughttoretaintheirbestperformersforalongerperiodoftime,manyofferedimprovedlong-termincentivesandstockoptionsratherthanofferingaggressivebonusesorhighcommissionlevels.Salarylevelsremainedrelativelystable,withalowincreaseofabout7-12%.Outlookfor2013Marketconfidenceisexpectedtogrowin2013andwethereforeanticipateaslightgrowthinvacancylevelsfromthesecondquarterof2013onwards.Withemployersmakinglong-termplansandfocusingonhiringtop-levelsalescandidateswithinternationalexposureand/orlanguageskillswhocanimpactthebottomline,weexpectsalesprofessionalswithtechnicalbackgroundstobeindemand.Companieswillalsobelookingfordigital,socialmediaandtrademarketersprofessionals.SALES&MARKETINGROLEPERMANENTSALARYPERANNUMR$4-8YRS'EXP 9-12YRS'EXP 12+YRS'EXP2012 2013 2012 2013 2012 2013GeneralManager R$240-320k R$250-305k R$300-375k R$290-375k R$350-530k R$360-570kSalesDirector R$200-270k R$200-280k R$240-330k R$255-340k R$290-400k R$300-450kNationalSalesManager R$140-220k R$150-210k R$160-270k R$170-255k R$210-295k R$225-300kTechnicalSalesManager R$120-160k R$135-170k R$150-240k R$155-255k R$230-330k R$245-350kNewBusinessDevelopmentManager R$90-130k R$95-135k R$100-160k R$110-170k R$145-230k R$155-245kKeyAccountManager R$120-150k R$110-140k R$140-190k R$135-180k R$180-250k R$180-250kMarketingDirector R$195-265k R$185-250k R$220-310k R$215-310k R$280-380k R$270-370kDigitalMarketingManager R$95-135k R$115-150k R$130-180k R$140-190k R$175-240k R$190-250kTradeMarketingManager R$120-160k R$130-165k R$140-200k R$145-210k R$180-270k R$195-300kMarketing&PricingDirector R$150-185k R$145-190k R$170-250k R$180-265k R$220-300k R$235-320kMarketResearchManager R$90-130k R$90-140k R$100-150k R$115-160k R$130-200k R$135-215kNB:Figuresarebasicsalariesexclusiveofbenefits/bonusesunlessotherwisespecified.149RobertWaltersGlobalSalarySurvey2013