SALARY SURVEY 2013 - Robert Walters Singapore

HOCHIMINHCITYHOCHIMINHCITYSALES&MARKETINGHOCHIMINHCITYSALES&MARKETINGSALES&MARKETINGRobertWaltersGlobalSalarySurvey2013425Oursales&marketingdivisionrecruitsexperiencedsalesandmarketingprofessionalsacrossvariouskeysectorssuchasautomotive,chemicals,construction,financialservices,FMCG,informationtechnology,luxury,manufacturingandpharmaceuticalandhealthcare.Werecruitforavarietyofroles,includingmarketingmanagers,marketingdirectors,brandmanagers,salesdirectors,keyaccountmanagersandstrategicplanners.MarketOverviewWesawrobusthiringlevelsfromcompanieswithinthehealthcareindustryinthefirsthalfoftheyearduetotherapiddevelopmentofthesector.Professionalsspecialisingintechnicalhealthcare,aswellasmedicaladvisors,medicalmanagersandmedicaldirectorswereindemand.Inaddition,keyaccountmanagersandclinicalresearchassociates/managerswereneededinresponsetoindustrygrowthandtohelpcompaniesdiversifytheirproducts.ThehighestjoblevelswerewithfirmswithintheFMCG,retail,manufacturingandmedicaldevices/equipmentsectorsasthesewerethemostactivesectorsinVietnamwiththehighestgrowthpotential.Inparticular,districtmanagers,areasalesmanagers,businessmanagers,nationalsalesmanagers,productmanagersandmarketingmanagersweresought-after.Companieswerekeentogenerateandmaintainrevenuelevelsandneededprofessionalswhocoulddothis.Companiesspecialisingintechnicalproducts,aswellasfirmsintheengineeringandmanufacturingsectorsrecruitedsalesandmarketingprofessionalsinhighnumbers.Salesprofessionalswerealsohiredbycompaniesinvolvedinbuildingmaterials,aswellastheelectricalandmechanicalsectors,tobreakintonewmarketssuchasCambodiaandLaos.Thisincreasingtrendcontinuedthroughouttheyearasbusinessesgearedupformoregrowthnextyearandrequiredstrongsalespeopletoleadtheirteams.Inothersectorssuchaspropertyandfinancialservices,hiringwascomparativelylowerduetoVietnam’smoderateeconomicgrowth.Salarylevelsincreasedbyseven to 10%year-on-yearandcompaniesofferedprofessionalsincrementsof15 - 20% every time they movedtoattracttoptalent.Outlookfor2013Thehealthcaresectorislikelytodominatehiringin2013.Weexpectittocontinuehiringsalesandmarketingprofessionals,aswellasthosespecialisingintechnicalhealthcareinlinewithgrowingdemandfromthisdevelopingindustry.FirmswithintheFMCGandretailsectorswillbeonthelookoutforbrandmanagersandsalesmanagerstodifferentiatetheirproductsandservicesaswellastogeneraterevenue.Inaddition,thetechnical,engineeringandmanufacturingsectorswillbelikelytocontinuetorecruittechnicalsalesprofessionals.WeexpectthatemployerswithinFMCG,retail,manufacturingandmedicaldevicestocontinuehiringsteadilyduringtheyear,althoughnotnecessarilyinlargenumbers,astheyattempttogrowtheirbusinesses.Mostcandidateswillmoveduringtheearlierpartoftheyear,inlinewithseasonaljobmovementtrends,suchastheannualbonuspayoutsinquarterone.Salarylevelsshouldcontinuewiththeiryear-on-yearriseandseniorprofessionalsinparticulararelikelytoreceivehigherraises.Forexample,ageneralmanagerwithmorethansixyears'experiencecouldpotentiallyreceiveUS$90-130k+in2013,upfromUS$80-120kin2012,fortheirnicheskillsandseniority.Weforeseeincrementstoaveragearound15%forcandidateschangingjobs.