College Writing 3-1
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
<strong>Writing</strong> Assignment 2 35<br />
er*ating an $utlirie<br />
Create an outline for the ideas you generated by listing or clustering' Write<br />
your topic sentence first, then your main points and supporting details, and<br />
finally your concluding sentence. After writing your outline, review it to<br />
make sure each of your controlling ideas is clear and well supported.<br />
O Focusing and Organizing<br />
*evel*ping paragraphs<br />
The paragraph below was written by a student in response to <strong>Writing</strong><br />
Assignment 2 and is about the fficts of both pleasant and relevant stimuli<br />
in i Naturalizer shoes ad. Read the paragraph carefully, and then complete<br />
the steps that follow.<br />
Naturalizer Shoes<br />
Supporting details<br />
for Main Point 1<br />
(pleasant stimuli):<br />
Youtts. sood looxinq<br />
---ffi<br />
uuple<br />
Supporting details<br />
for Main Point 2<br />
(relevant stimuli):<br />
Concluding Sentence:<br />
The Naturalizer shoe ad uses two approaches to convince<br />
its customers to buy the shoes' First, the ad uses some pleasant<br />
stimuli to show that the shoes have style. ln the first picture<br />
on the left side of the ad, a young, good-looking couple is<br />
dressed in fashionable clothes. Below this picture, three pictures<br />
of different shoes show potential buyers the variety available.<br />
The first picture shows a pair of elegant pumps, and the second<br />
picture shows a pair of trendy loafers.The last picture shows<br />
a pair of red sandals with chunky heels.The stylish photos<br />
are pleasant so that consumers interested in fashion will pay<br />
attention to the ad. Next, the ad makes the product relevant<br />
to consumers by describing how comfortable the shoes are'<br />
on the right side of the picture, the ad gives a description of the<br />
"Fit 4l)" system: 1) cushy padding; 2) flexibility; 3) softness;<br />
4) perfect fit.Then, the ad describes each point.The cushy<br />
padding is for shock absorption while the sole flexibility allows<br />
easy foot movement.The softness of the upper shoe enhances<br />
flexibility, and the perfect fit is met by providing a variety of shoe<br />
sizes.This detailed description attracts those readers who want<br />
practical, comfortable shoes. As we have seen, the Naturalizer<br />
ad gets the attention of potential customers by focusing on the<br />
shoes'style and unique features.
Change language