College Writing 3-1

Chapter Essay Assignment
67
Searehing t*r* Web
Select from the Internet two websites that advertise two brands of the
product you selected, Then, on the computer,
1. Open the browser Google or another browser and type the name of
the website you want to find (example: "Kellogg's cornflakes"). Visit
four to six websites before you select the two you want to compare.
Nofe: Choose official company websites for the product you
selected. Official websites generally state "Official Website" on the
homepage (the main webpage) or include the company's name in
the website address, which is called URL (Uniform Resource
Locator). Example: http ://www.honda.com/index
2. Print a copy of the homepage of each website you chose. Label one
copy "Website ,{' and the other "Website B." Be sure to choose two
websites of similar quality that advertise two brands of the same
product.
3. Place the copies in your writing folder.
Use quotation
marks every time
you copy
information directly
from another
source.
Now that you have chosen your websites, look at them carefully. Then,
revise and/or add to the list of criteria you made earlier. Be sure to give a
definition and a reason for each criterion you add. Put your revised list in
your writing folder. You will narrow your list to three or four criteria when
you begin to organize your essay.
Studying Tyl*rk €hart
With a classmate, study Tyler's Evaluation Chart on the next page. Then,
answer the questions that follow.
1. List Tyler's five criteria in what you think is their order of
importance. How does your list differ from Tyler's?
2. What do you consider the most creative and interesting parts of
Tyler's chart? Why?
3. Tyler's reasons are notes he wrote to himself, so they contain
incomplete sentences and informal language. Underline three
examples of language that Tyler should not use in his formal
academic essay.
4. If you could suggest one more criterion to Tyler, what would
it be?'rVhy?