You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
What did you notice about that page? It’s long, right? That’s <strong>the</strong> point.<br />
Best Practices <strong>to</strong> Optimize Text<br />
1. Write a web page that is at least 500 words long, but aim for 750 –<br />
1,000 words.<br />
2. Use keywords organically, don’t force it and don’t keyword stuff!<br />
3. Insert keywords approximately once every-o<strong>the</strong>r paragraph.<br />
4. Use heading tags (H1s and H2s) <strong>to</strong> add <strong>SEO</strong> optimizations and separate<br />
content areas.<br />
5. Internally link <strong>to</strong> o<strong>the</strong>r web pages on your site.<br />
6. Link outbound <strong>to</strong> o<strong>the</strong>r websites, if appropriate, 3 times.<br />
7. Add images <strong>to</strong> your page and optimize <strong>the</strong> images.<br />
8. Optimize your URL structure.<br />
STEP 5: INTERNALLY LINK TO OTHER PAGES OF<br />
YOUR WEBSITE<br />
One way Google’s crawlers navigate throughout your site ( besides an XML<br />
sitemap) is using internal links. What is an internal link? It’s a link that
Change language