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The Network Society - University of Massachusetts Amherst

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374 <strong>The</strong> <strong>Network</strong> <strong>Society</strong><br />

Productivity and innovation<br />

Economic theory shows that welfare, competitiveness and employment<br />

can only be sustained in the long run if they are based on productivity<br />

growth and innovation.<br />

Over the years, we have favoured in Europe a combination <strong>of</strong> economic<br />

and social progress, with built-in safeguards for equity on the<br />

basis <strong>of</strong> solidarity.<br />

However, economists have recently been warning that Europe’s<br />

model can only be sustained if we significantly increase productivity<br />

and innovation.<br />

GDP can grow by increasing employment or by growing productivity.<br />

Productivity growth comes about by investing more in capital<br />

or in labour, that is, increasing skills.<br />

<strong>The</strong> third contribution to productivity growth is called total factor<br />

productivity or TFP. This measures growth through better combination<br />

<strong>of</strong> labour and capital, for example through better organisation <strong>of</strong><br />

business processes enabled by ICT. One might say, TFP is about better<br />

recipes for using labour and capital.<br />

Recent studies (such as Van Ark and O’Mahony 2003 and<br />

Conference Board 2004) show that the gap in labour productivity<br />

growth between the EU and the US has become particularly evident<br />

since the mid-nineties. Differences in productivity growth between<br />

the two economies are more and more believed to be linked to the<br />

production and diffusion <strong>of</strong> ICTs.<br />

Investment in ICT is clearly a critical enabler <strong>of</strong> productivity<br />

growth, and, for that matter, also <strong>of</strong> innovation. However, the key<br />

question these days is not so much one <strong>of</strong> technology, but how technology<br />

is used and the way it is affecting GDP growth through<br />

improved productivity. We should not focus on technology just for the<br />

sake <strong>of</strong> technology.<br />

Investing in computers is not enough. If we want to reap the productivity<br />

benefits <strong>of</strong> ICT, we need to invest, in parallel, in the reorganization<br />

<strong>of</strong> companies and administrations and in skills. This is how<br />

ICT will make total factor productivity grow.

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