433369666-The-Case-for-Investing-in-South-Africa
South Africa's investment proposal
South Africa's investment proposal
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| 101<br />
FILM AND TELEVISION<br />
• <strong>South</strong> <strong>Africa</strong> has a proven track record <strong>in</strong> the film,<br />
television and commercial service arenas.<br />
• <strong>The</strong> direct contribution made by the film <strong>in</strong>dustry<br />
to the economy was estimated at ZAR4.4-billion <strong>in</strong><br />
2016/17, accord<strong>in</strong>g to Urban-Econ. <strong>The</strong> <strong>in</strong>dustry<br />
has recorded rapid average growth, reflect<strong>in</strong>g its<br />
vibrancy and expand<strong>in</strong>g <strong>in</strong>vestment opportunity set.<br />
• <strong>South</strong> <strong>Africa</strong>’s film <strong>in</strong>dustry has made <strong>in</strong>roads<br />
<strong>in</strong>ternationally, but development opportunities<br />
exist <strong>in</strong> pre- and post-production facilities, as well<br />
as <strong>in</strong> other support services (e.g. special effects,<br />
design and mak<strong>in</strong>g of costumes, décor or film sets,<br />
animation).<br />
• Private equity constitutes the <strong>in</strong>dustry’s ma<strong>in</strong> source<br />
of fund<strong>in</strong>g, reflect<strong>in</strong>g its attractive <strong>in</strong>vestment<br />
credentials.<br />
• <strong>The</strong> <strong>in</strong>dustry receives significant public sector<br />
support, <strong>in</strong>clud<strong>in</strong>g government <strong>in</strong>centives (e.g.<br />
Foreign Film and Television Production and Post-<br />
Production Incentive, SA Film Production and Coproduction<br />
Incentive), development and production<br />
fund<strong>in</strong>g from the National Film and Video Foundation<br />
and the Industrial Development Corporation<br />
SELECT INVESTMENT OPPORTUNITIES IN THE FILM<br />
INDUSTRY:<br />
• Development of feature films and documentaries (largest segment of<br />
local film <strong>in</strong>dustry, ca. 27%).<br />
• Although animation is the smallest segment <strong>in</strong> the <strong>in</strong>dustry (ca. 3%),<br />
the proliferation of new technology and skills can unlock significant<br />
growth.<br />
• Consultancy and tra<strong>in</strong><strong>in</strong>g services provision <strong>for</strong> bus<strong>in</strong>ess and skills<br />
development programmes to support emerg<strong>in</strong>g filmmakers and fasttrack<br />
trans<strong>for</strong>mation <strong>in</strong> the <strong>in</strong>dustry.<br />
• Opportunities across value cha<strong>in</strong>, <strong>in</strong>cl. film concept development, film<br />
product packag<strong>in</strong>g and distribution, private equity f<strong>in</strong>anc<strong>in</strong>g, pre- and<br />
post-production management companies and market<strong>in</strong>g services.<br />
• Post production and VFX studios to enable E2E production <strong>in</strong> <strong>South</strong><br />
<strong>Africa</strong>.<br />
• <strong>Invest<strong>in</strong>g</strong> <strong>in</strong> new specialised studio space.<br />
• Skills development and tra<strong>in</strong><strong>in</strong>g across the <strong>in</strong>dustry.<br />
TOURISM<br />
• <strong>South</strong> <strong>Africa</strong> is one of the world’s fastest-grow<strong>in</strong>g<br />
leisure and bus<strong>in</strong>ess travel dest<strong>in</strong>ations. Its scenic<br />
beauty and diversity, sunny climate, wildlife and<br />
cultural aspects constitute, among others, strong<br />
<strong>in</strong>vestment propositions <strong>for</strong> the tourism sector.<br />
• <strong>South</strong> <strong>Africa</strong> was ranked 38 th <strong>in</strong> the world <strong>in</strong> 2018<br />
<strong>in</strong> terms of <strong>in</strong>ternational tourist arrivals (10.3-million<br />
<strong>in</strong> 2017, 10.5-million <strong>in</strong> 2018) and 37 th with regard<br />
to <strong>in</strong>ternational tourist receipts <strong>in</strong> 2018 (USD8.9-<br />
billion, up from USD8.8-billion <strong>in</strong> 2017), accord<strong>in</strong>g<br />
to the United Nations World Tourism Organisation<br />
(UNWTO). It is <strong>Africa</strong>’s third-largest <strong>in</strong>ternational<br />
tourist dest<strong>in</strong>ation, after Morocco and Egypt.<br />
• <strong>The</strong> tourism sector has developed <strong>in</strong>to one of the<br />
major contributors to the economy. It has extensive<br />
l<strong>in</strong>kages to several other sectors, benefit<strong>in</strong>g from<br />
the supply of goods and services by a multitude of<br />
domestic producers and service providers.<br />
• Due to its labour-<strong>in</strong>tensity and sectoral l<strong>in</strong>kages,<br />
it is a priority sector <strong>for</strong> the government, with rural<br />
tourism be<strong>in</strong>g a key area of focus <strong>for</strong> growth. <strong>The</strong><br />
sector’s growth and development are guided by the<br />
National Tourism Sector Strategy.<br />
SELECT INVESTMENT OPPORTUNITIES IN TOURISM:<br />
• Bus<strong>in</strong>ess tourism: <strong>South</strong> <strong>Africa</strong> has over 1 000 high-quality conference<br />
and exhibition venues, with a National Convention Bureau assist<strong>in</strong>g <strong>in</strong><br />
revenue orig<strong>in</strong>ation.<br />
• Cultural tourism: Investment <strong>in</strong> exist<strong>in</strong>g and development of worldclass<br />
tourism sites to commemorate <strong>South</strong> <strong>Africa</strong>’s historical legacy.<br />
• Investment <strong>in</strong> World Heritage Sites: <strong>South</strong> <strong>Africa</strong> hosts 10 World<br />
Heritage Sites.<br />
• Eco-tourism: <strong>South</strong> <strong>Africa</strong>’s diverse climate, varied wildlife and<br />
landscapes create a myriad of opportunities <strong>for</strong> eco-tourism<br />
commercial ventures. <strong>The</strong> country is lead<strong>in</strong>g the way <strong>in</strong> the<br />
development of trans-frontier parks.<br />
• Adventure tourism: Mar<strong>in</strong>e tourism such as game fish<strong>in</strong>g and shark<br />
cage div<strong>in</strong>g.<br />
• Other high-growth opportunities: Sports tourism, palaeo-tourism<br />
development, w<strong>in</strong>e tourism, theme parks and medical tourism.