SEO Checklist_ A step-by-step plan for fixing SEO problems with your web site ( PDFDrive )

to see whether:
• Links to that page are using that
phrase as anchor text?
• Is that phrase also in key areas of
your web page, like title, H1 header,
opening paragraph, ALT tag, image
title tags, bolded, italic etc.
As a general rule, SEO should
be “invisible”.
I don’t mean that there is none.
Just that what there is should be
discrete and not obvious and inyour-face.
There are Wordpress plugins
available that are designed to help