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IJUP08 - Universidade do Porto

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Touristic Topographies : transversality and authenticity in an<br />

Portuguese context<br />

João Nuno Pinto Marques<br />

Architecture Degree Final Diploma | Faculty of Architecture, University of <strong>Porto</strong>, Portugal,<br />

The essay Touristic Topographies is a reflection about the ways that tourism, while activity<br />

that crosses several multidisciplinary fields (where the architecture plays an important<br />

role), develops itself in territorial terms and about the produced effects, either on<br />

environmental levels (built areas) or social levels, that emerges along with its growth.<br />

A first analysis seeks to contextualize the first transitory movements and the social changes<br />

that were at the origin of tourism, along with the respective dynamics and transversalities<br />

that took place in those territories. With basis on the different reasons that took man to<br />

travel by free will and with no economic needs, we are able to observe the evolution of the<br />

tourist profiles through time – pilgrim, traveler, sightseer, vacationer, post-tourist – and its<br />

importance in the definition of the actual touristic industry guidelines.<br />

In a second part, we tried to identify distinct touristic models existents in the Portuguese<br />

context and analyze it according with patterns that include densities, uses, effects and<br />

transversalities produced on the different territories. In this way, we identified five<br />

different major patterns that illustrate the main strategies used by the touristic<br />

managements in terms of urban development: concentration I (coastal lines) concentration<br />

II (traditional cities), nodulation, stimulation and dissemination. However, the used<br />

method <strong>do</strong>es not enclosure or predicts all existent models, as it can not be taken as isolated<br />

objects, attending that this models can derivate one from the others, emerge<br />

simultaneously, coexist in a same place or be developed in different scales. Instead, it is<br />

proposed some action lines and information forms organized and orientated towards the<br />

Portuguese example.<br />

A third part of the essay concerns the aesthetics and the authenticity of the architecture in<br />

the touristic models. The potential of the architecture is analyzed as a touristic atractor<br />

and a reflection is made on the rhetoric in which it is based on, attending that the tourism<br />

is, above all, an economic activity that seeks the profit as the main goal. In these terms, the<br />

role and the theoretical basis of the architecture behind the touristic models is questioned,<br />

attending that the tourism is being developed according to the whims of a globalized<br />

economy, that has contributed to the dilution of identity values and to the profusion of an<br />

aesthetic obtained from instruments as the simulation or the iconization. It is now common<br />

to find a mix of cultures, styles and constructive techniques associated to some touristic<br />

models that contributes to an uncharacterized and anachronic type of architecture in order<br />

to obtain a certain image or thematic.<br />

An alternative option can come out from an interpretation of the real identity, cultural and<br />

historic values according to the reality where they are inserted and through a conscientious<br />

integration of it in the current time. During this transformation process, the architecture can<br />

obtain a very delicate and specific role insuring the authenticity.<br />

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