FEBRERO - 2013 - Revista F&H
FEBRERO - 2013 - Revista F&H
FEBRERO - 2013 - Revista F&H
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Carlos<br />
Domenech<br />
(left), Nacho<br />
Domenech<br />
and Alfonso<br />
Domenech.<br />
THE BROCCOLI IS<br />
THE PRODUCT OF<br />
REFERENCE BUT<br />
THE CAULIFLOW-<br />
ERS, PEPPERS,<br />
DIFFERENT TYPES<br />
OF CABBAGES<br />
AND SPECIALITIES<br />
SUCH AS CELERY,<br />
ROMANESCU<br />
OR FENNEL ARE<br />
PRODUCTS IN<br />
DEVELOPMENT, IN<br />
ADDITION TO THE<br />
STONE FRUIT.<br />
The brassicas -broccoli and<br />
cauliflower- are the reference<br />
categories of Agromark. This<br />
firm is in a period of diversification<br />
both production<br />
and client portfolio, from the<br />
family Domenech acquired<br />
the company to the British<br />
company Produce World.<br />
Agromark is the third trading<br />
company more important in<br />
broccoli in Spain with an estimated<br />
production of more<br />
than 19,000 tons and 5,000<br />
tons of cauliflower.<br />
The company has a wide range<br />
of broccoli, where there is 115<br />
hectares of organic broccoli,<br />
75 hectares of the speciality<br />
sweet broccoli Bellaverde and<br />
120 hectares of minibroccoli<br />
and minicauliflowers.<br />
But the company is increasing<br />
its products portfolio outside<br />
of the brassicas such as Pepper,<br />
which has 3,200 tons,<br />
pointed cabbage -2.400 tons-,<br />
celery -2.200 tons- or specialties<br />
like fennel -300 tons-,<br />
Romanescu -210 tons - or kale<br />
-3.4 millions of pieces-.<br />
The diversification of Agromark<br />
also reachs to the fruit<br />
where in the summer season<br />
includes productions of Honeydew<br />
melon and Piel de sapo<br />
and stone fruit such as peach,<br />
nectarine or flat peach.<br />
Agromark has always been<br />
close to the British market, but<br />
in the new phase has begun<br />
programs with German chains,<br />
Dutch, Swiss and nordic in a<br />
segment ‘finest’ product.<br />
CALENDARIO DE PRODUCCIÓN / PRODUCTION CALENDAR<br />
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec<br />
Broccoli<br />
Artichoke<br />
Cauliflower<br />
Celery<br />
Spinach/ Iceberg lettuce<br />
Organic kale<br />
Pointed cabbage<br />
Cavo lo Nero<br />
Fennel<br />
Romanescu<br />
Pepper<br />
Stone fruit<br />
Grape<br />
Honeydew/Sapo melon<br />
Watermelon<br />
SUPLEMENTOMURCIA<br />
11