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Volume 16–1.pdf

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#1030<br />

Graphis Packaging 5<br />

Edited by B. Martin Pedersen<br />

A U&lc BookShop mail order exclusive.<br />

Here is the best work of the past four years<br />

from all over the world presented in full<br />

color throughout. Shows the best creative<br />

packaging efforts for food, beverages,<br />

tobacco, cosmetics, fashion, household,<br />

industrial and stationery articles, carrierbags,<br />

promotions and games. Demonstrates<br />

how designers are meeting the<br />

challenges of new materials and manufacturing<br />

methods. Multi-lingual introduction<br />

by England's Michael Peters and<br />

multi-lingual credits.<br />

264 pages. 9 112 x 350 color plates. Hardcover.<br />

#1030.<br />

U.S./Canada price, $65.00.<br />

Outside U.S./Canada, 118 Swiss francs.<br />

Ado BookShop<br />

866 Second Ave., 3rd floor<br />

New York, NY 10017<br />

For questions or problems regarding shipments,<br />

please contact U&Ic BookShop Manager.<br />

Quantity Book # Title<br />

Please<br />

Print<br />

Clearly<br />

#1025<br />

Better Type<br />

by Betty Binns<br />

'r TS 1)e I ■10<br />

-<br />

SlIhill'161111011011S iht<br />

file loces ul text type.<br />

bralli11111, and<br />

ever∎ limo.<br />

This is the first book of its kind that directs<br />

the reader to look at type color from professional<br />

standards. It entices the reader to<br />

think, and with the many examples it uses<br />

as illustrations it helps one, even one new<br />

to type, to arrive at the best decisions. A<br />

"must have" book for typographic professionals<br />

and neophytes.<br />

Better Type is concerned with type that is<br />

intended to be read and it demonstrates<br />

how type size, line width, and interlinear<br />

space affect readability. Some of the chapter<br />

headings tell much about the book:<br />

Letter Design and Type Color, Line Spacing<br />

and Type Color (this section alone is<br />

worth the price of the book). Character<br />

Spacing, Unjustified Setting, Character<br />

Alteration, and more.<br />

192 pages. 11 x 8 W.' 2-color illustrations. Hardcover.<br />

#1025.<br />

U.S./Canada price, $29.95.<br />

Outside U.S./Canada, $37.00.<br />

still<br />

available<br />

Reader response has prompted<br />

us to reoffer the following books<br />

which were reviewed in the<br />

May, August and November<br />

BookShops.10.<br />

Name Title<br />

Company Address<br />

#1006<br />

Graphis Annual Reports<br />

Edited by B. Martin Pedersen<br />

A U&lc BookShop mail order exclusive.<br />

This is the first book to present an international<br />

collection of 25 of the best annual<br />

reports selected for their merit in the categories<br />

of Design, Illustration, and Photography.<br />

Meaning is given to the selections by<br />

complete credits and captions in which the<br />

designers and artists discuss the reasoning<br />

and thought processes behind their work.<br />

Fully reviewed in May U&Ic.<br />

256 pages (color throughout). 992 x 117 Over 750 color<br />

plates.<br />

#1006.<br />

U.S./Canada price, $65.00.<br />

Outside U.S./Canada, 118 Swiss francs.<br />

#IO22<br />

American Illustration 7<br />

Edited by Edward Booth-Clibborn<br />

American Illustration 7<br />

A juried selection of the best in U.S. and<br />

Canadian contemporary illustration art for<br />

magazines, newspapers, books, advertisements,<br />

posters, packaging, and films. A<br />

vital source of inspiration for the illustrator,<br />

graphic artist, and anyone buying or<br />

using illustrations, shown one to a page<br />

and almost all in full color. A revealing<br />

portrait of our times. Comprehensive<br />

indexes include addresses of contribut-<br />

ing artists.<br />

256 pages. 992x 12 ,127221 illustrations, 216 in full color.<br />

Hardcover.<br />

#1022.<br />

U.S./Canada price, $55.00.<br />

Outside U.S./Canada, $62.00.<br />

City/State/Zip Home ❑ Business ❑<br />

Country Phone<br />

❑ t am ❑ 1 am not a (J&Ic subscriber.<br />

For faster service, call (800) 634-9325<br />

M-F, 9-5 EST (USA Only).<br />

NYC area call (212) 371-0699.<br />

Cost<br />

USA/Canada<br />

Sub-Total<br />

Shipping Charges<br />

Cost outside<br />

USA/Canada<br />

Applicable NY Sales Tax<br />

Order Total<br />

Total<br />

Price<br />

FREE<br />

All orders shipped postpaid. New York State residents add<br />

state/local tax. Allow 4-6 weeks for delivery. Individual books<br />

may arrive separately. We cannot deliver to P.O. Box without<br />

a street address. Payment In full must accompany order.<br />

WSA<br />

Payment (no cash or COD orders)<br />

❑ My check/money order for U.S. $ SwFr is enclosed.<br />

❑ Please charge my ❑ MasterCard ❑ Visa<br />

Include all numbers card companies require it.<br />

Expiration Date<br />

Name (print)<br />

Date<br />

U.S.$ SwFr Signature<br />

y. It appears on card)<br />

requI,eE fa C<br />

75

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