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Securitas AB Annual Report 2005

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<strong>Report</strong> of the Board of Directors – Security Services Europe<br />

New organization strengthens leadership<br />

“ For Security Services Europe, <strong>2005</strong> was the fi rst full<br />

year for our specialized and enhanced customer-oriented<br />

organization. The process of reorganizing 86,000 people<br />

from a geographical, country-oriented organization to<br />

four vertical, specialized units – Permanent guarding<br />

and Transport aviation security for large customers,<br />

Mobile services and Alarm monitoring for small<br />

customers – started in late 2004 and was fully implemented<br />

in January <strong>2005</strong>. The results have confi rmed<br />

that we are on the right track.<br />

New organization<br />

Our new organization increases opportunities to transfer<br />

knowledge and concepts within each individual customer<br />

segment to gain better competence and customer focus.<br />

This is particularly true for large customer operations.<br />

We have already formed specialized units to address<br />

customers in specifi c segments, such as Retail, Banks,<br />

Energy Sector, Public Sector and Health Care in many<br />

countries. In 2006, we expect this trend to become<br />

stronger as we build cross-border networks to further<br />

promote best practices.<br />

In most countries, our unit for Mobile services<br />

devoted a lot of effort in <strong>2005</strong> to IT development. We<br />

imple mented integrated IT solutions, incorporating<br />

GPS technology to track and monitor call-out cars and<br />

transport vehicles, computerized report and feedback<br />

systems, and online services for our customers. As for<br />

our large customer operations, we benefi ted from being<br />

able to exchange experience between countries.<br />

With our new focus and specialization in high-risk<br />

areas such as airports and seaports, it has been important<br />

to improve insurance coverage to limit our liability<br />

exposure. This led to the loss of some airport contracts<br />

The development of mobile services for small<br />

customers will be an important driver for our<br />

continued growth and improved margins.<br />

Tore K. Nilsen<br />

Divisional President Security Services Europe<br />

where we were not able to agree on new terms. Meanwhile,<br />

we see defi nite signs of recovery as the market<br />

are responding positively to our specialized approach<br />

and new contracts are expected to improve our results<br />

in 2006.<br />

Transfer of knowledge<br />

The security industry in Europe as a whole grew by<br />

3–4 percent in <strong>2005</strong>, despite large differences between<br />

the countries in terms of market maturity. We also see<br />

new business opportunities arising as the market expands<br />

and new countries apply for EU membership. We<br />

expect to be able to expand and render the exchange of<br />

knowledge and best practices more effectively across<br />

borders within our division. We also see opportunities<br />

for mutual exchange with our colleagues in the USA.<br />

Even though our markets may at fi rst seem different<br />

– for example, in Europe 75 percent of the security<br />

market is outsourced, compared to only 50 percent in<br />

the USA – the need for skilled and trained security<br />

professionals is fairly similar. We are confi dent that<br />

an increased exchange of business concepts and knowledge<br />

will benefi t both markets.<br />

In order to enhance and encourage best practices<br />

across borders, we expanded and refi ned our<br />

manage ment training program. In <strong>2005</strong> the number of<br />

participants increased by more than 30 percent. The<br />

training is increasingly focusing on specialization and<br />

refi nement of our services. With the new organization,<br />

<strong>Securitas</strong> has strengthened its market leadership in<br />

Europe. Through close cooperation with our customers,<br />

we are in a strong position to continue to develop<br />

our services for profi table growth. ”<br />

48 SECURITAS <strong>2005</strong>

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