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THE FUTURE OF MONEY Bernard A. Lietaer - library.uniteddiversity ...

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that his factory workers could buy it, he put in motion a virtuous<br />

cycle between more can, more workers, more cars, more workers.<br />

Jobless growth may very well turn this virtuous cycle into a vicious<br />

one, operating in the other direction. Every time people are laid off,<br />

or are forced to reduce their income, they are going to drop out of the<br />

market for at least some of these great new widgets that the<br />

corporations keep producing. Even if each corporation is better off at<br />

each step, the total market pie is shrinking, so cumulatively we may<br />

suddenly find everyone worse off, even the corporation itself.<br />

The fact that this is a global game further complicates the picture.<br />

Plants that are being built in the Third World use technologies, which<br />

are just as effective as those applied in the First World. And a decade<br />

of 'structural adjustment' policies implemented by the International<br />

Monetary Fund have stripped away many of their skimpy social<br />

safety nets as well.<br />

Keynes’s foresight<br />

John Maynard Keynes, in his Essay on Persuasion, predicted over<br />

sixty years ago with remarkable foresight that a time would come<br />

when the production problem would be solved, but that the<br />

transition was likely to be a painful one:<br />

If the economic problem [the struggle for subsistence] is solved,<br />

mankind will be deprived of its traditional purpose. [. . .] Thus for the<br />

first time since his creation man will be faced by his real, his<br />

permanent problem [...] There is no country and no people, I think,<br />

who can look forward to the age of leisure and abundance without a<br />

dread. It is a fearful problem for the ordinary person, with no special<br />

talents to occupy himself, especially if he no longer has roots to the<br />

soil or in custom or in the beloved conventions of a traditional<br />

society.

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