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. . . Max . . John . . . . . The . . Al CHICAGO IJnrris Dudelson, midwest division manager for Lippert, said the Lippert organization will hold a three-day meeting at the Blackstone starting Friday i9i. Robert L. Lippert, company president, will bring prints of "The Tall Texan" and George Raft's new picture. "I'll Get You," with him for screening here Roth, head of Capitol Film exchange here, ha.s been appointed midwest distributor for Tri-Opticon, three-dimensional film currently showing at tiie Telenews. . . . Melville J. Harry Ruda has been appointed manager of the Shore Theatre, which is celebrating its 25th anniversary this week Stizel. 50, pianist and musical arranger for the National Broadcasting Co.. died December 31 in the American hospital. He played in various bands during the last 15 years, when local motion picture houses caiTied stage shows. James Coston, head of Coston circuit, and The Southern Theatre, operated by Essaness cii'cuit, has been closed . . . Eddie Silverman, president of Essaness circuit, has returned to his home in Palm Springs for the winter . Balaban of the B&K chain left for LaQuinta, Calif., for a month's vacation. . . The . his wife have returned from a California visit to their daughter and grandchildren . Jeffery Theatre. Coston circuit house, is taking boxtops from Mrs. Grass's noodles for kiddy matinee admissions. The noodle firm reimburses the theatre for the boxtops Chicago newspapers carried the heaviest advertising linage from theatres and other 3" - 4" - 5" In Lots of Ten Single Cones $1.10 Double Cones $1.30 EVANS DRIVE-IN SPEAKER REPAIRS ALUMINUM Moisture Resistant VOICE COILS Guaranteed Fast Service RECONING SERVICE 1112 Davis Ave. Des Moines, Iowa amusement spots during the week following Christmas and New Year's of any week last year. Tlie Chicago. Roosevelt, State Lake and other B&K theatres led the advertising parade. The Oriental, Woods and Eitel's Palace were close runners up on large ad space. Simultaneously, theatres used big name radio programs to new films. Special boosting of B&K Loop shows has been done by Dorothy and Tony Weitzel, in their daily lunch-time broadcasts from the Conrad Hilton hotel, with special emphasis on the State Lake offering. "Road to Bali." Edward VVolk of Wolk Theatre Parts Co. and his wife are on a Central American vacation The Strand, Brookfield, trip . . . formerly owned by Becker Management, has been sold and will be tiu-ned into a garage. This leaves a town of several thousand people without a theatre, although several tow-ns around the area continue to operate shows Manor played "The Greatest Show on Earth" for the third time last week to record business. Sam Katz has returned to Hollywood after attending the funeral of his mother Sonia Katz. who died here recently . Weinberg, former district manager for Warner circuit, is returning to Hollywood for trade conferences . . . Edwin Noyer, manager of the B&K Nortown, is organizing a boy's club which will give the boys free birthday passes and other gifts with merchandising tie-ins. Mrs. John Dromcy, wife of the Great- States booking manager, will be home from Sacred Heart sanitarium in Milwaukee, where she has been for treatment following a recent The Chicago Tribune gave local illness . . . first run houses $2,000 worth of free advertising in last Sunday's edition, boosting coming film attractions . . . Albert Dezel consummated a deal with David Idzal. Pox Theatre, Detroit, for the showing of the Bell Pictures, "The Spider and the Fly," which played during New Year's week on the same bill with "Ruby Gentry." "Peter Pan," Walt Disney's Technicolor cartoon feature, will have its world premiere at the State Lake here February 5. The Balaban & Katz circuit selected WTVO-TV as call letters for its new television station now being erected in Rockford. III. Officials express the hope that it will be ready for opening by early spring . . The . Starlite Drive-In case has been set for hear- HANDY

— — — —— — New Year Week Is Big In Loop First Runs CHICAGO—The new year started with a boxoffiee bang at Loop first run tlieatres. New Year's eve theatregoers flocked into all houses despite advanced admission prices for midnight shows. The Chicago, showing "April in Paris" for a second week and an ice-skating revue on the stage, charged $2.40 for the New Year's eve show and drew a capacity crowd. The Palace, with its second week of "Stars and Stripes Forever": the Woods, with "Happy Time" running in its second week and the Oriental, with the second week of "Million Dollar Mermaid," upped their grosses by charging $1.80 for the New Year's midnight shows. Telenews, with Ti-i-Opticon three-dimension premiered on the holiday bill, did capacity business through a second week run. (Average Is 100) Chicago April in Paris (WB), plus stage revue, 2nd wk 1 50 Grand Invasion U.S.A. (Col); Red Planet Mars (UA), 2nd wk 115 Esquire The Secret Shore (RKO); Bride Comes to Yellow Sky (RKO) 120 Oriental Million Dollar Mermaid (MGM), 2nd wk. .125 Palace Stars and Stripes Forever (20fh-Fox), 2nd wk 130 State-Lake Road to Bali (Paro), 2nd wk 125 Roosevelt Against All Flogs (U-l); The Roiders (U-l), 2nd wk 125 Surf—The Promoter (U-l) 200 Telenews Tri-Opticon 3-dimension films* 2nd wk Very b'g United Artists Ruby Gentry (20th-Fox); My Wife's Best Friend (20fti-Fox) 1 25 World Ployhouse Summer of Happiness (Teitel), 2nd wk 125 Woods The Hoppy Time (Col), 2nd wk 125 Ziegfeld Under the Red Seo (RKO), 2nd wk 120 Holiday Business Sends Kansas City Grosses Up KANSAS CITY—Holiday business here last week kept first run grosses high. "The Four Poster." in a second week at the Kimo, was high with 250, while "Stars and Stripes Forever" was the top newcomer with 200 at four Fox Midwest houses. "The Promoter" scored 200 per cent in its sixth week at the Vogue. "Million Dollar Mermaid" scored 175 and is now in its .second holdover week. Kimo The Four Poster (Col), 2nd wk 250 Midland Million Dollar Mermaid (MGM); Desperate Search (MGM) 175 Missouri April in Poris (WB); Captive Women (RKO) 140 Orpheum My Cousin Rachel (20th-Fox), 2nd wk. 90 Paramount Road to Boli (Pore), 2nd wk 150 Tower, Uptown, Fairway and Granada Stars and Stripes Forever [20th-Fox) (at the Tower and Granada only). Wild Stallion (AA) 200 Vogue The Promoter (U-l), 6th wk 200 Indianapolis Gives 'Clown' 140 Per Cent Opening INDIANAPOLIS—"The Clown" scored 140 per cent in an opening week at the Loew's to pace all first run situations here. "Against All Flags" pulled 120 at the Circle. In general, business showed a definite improvement last week. Circle Against All Flags (U-l); The Raiders (U-l). 120 Indiana Stars and Stripes Forever (20th-Fox) . . . 1 10 Loew's The Clown (MGM) 140 Lyric The Blazing Forest (Para); South Pacific Trail (Rep) 80 CHAIRS REBUILT IN YOUR THEATRE By Experts in Their Field Write for Quotations Chicago Used Chair Mart 829 So. State St. Chicago 5 ORPHANS SEE 'ANDERSEN'—About 600 orphans from 18 institutions in Kansas City, Kansas City, Kas., and Independence, Mo., attended a special showing of "Hans Christian Andersen" at the Mi.ssouri Theatre the morning of December 24. The party was sponsored by the Motion Picture Ass'n of Greater Kansas City with the cooperation of the theatre and the RKO exchange. Pictured above are some of the children that viewed the film. Candy and popcorn were given all the kids. Shown in front of the group are Bill Brooker, RKO publicist; James Lewis, RKO manager; .Arthur Cole, industry representative; Lawrence Lehman, Missouri Theatre manager; Charles Van Horn, assistant manager of the Missouri; George Ellis, a member of the MPA, and at the extreme right and only partly visible, George Baker, secretary of the KMTA Start Prosperity Night At Chakeres Theatres From New England Edition SPRINGFIELD — Prosperity night has proved a popular attraction to patrons at local Chakeres theatres. Somewhat replacing the defunct bank night programs, it is held on Tuesday nights. The winners can get either a $200 defense bond or $150 worth of furniture and jewelry. To qualify for a prize, a patron has to sign a register book only once. Then, to be eligible for the week's prizes, he or she must attend one of the theatres at any performance Monday or Tuesday and sign an attendance ticket which is date-stamped by a theatre employe. Prosperity night has been operating here about two months. A jackpot is built up when a winner is found ineligible because of failure to attend a show on one of the required days. Additional names are drawn for each $200 bond in the jackpot. Sales Tax Take Rises JEFFERSON CITY—Missouri's 2 per cent sales tax collections in the third quarter of 1952 amounted to $21,767,805. or $743,602 above those for the same period in 1951. The third quarter take increased the nine months total to $62,388,989, a gain of $883,346 above the collections for the first nine months of 1951. Begin on 750-Car Ozoner CAPE GIRARDEAU, MO.—Construction has begun on the 750-car Skyview Drive-In on U.S. 61 between here and Jackson, Mo. by Howard Bates and Carl Milne, who also own the Cape Drive-In on Highway 61 adjacent to the Municipal airport. The script of "The Twelve Mile Reef," a story of sponge-diving off the coast of Florida, is by A. I. Bezzerides. Robert Bassler will direct the film for 20th-Fox. ^ 'Summer' Sets Record CHICAGO — "One Summer of Happiness," international prize-winning Swedish film of young love, which went into its third week at the World Playhouse Thursday (8), is expected to break all boxoffiee records in the 20-year history of the theatre. The opening two weeks were the biggest the World Playhouse has ever experienced. The currently popular biographer, Irving Stone, will write the screenplay for "The Life of Casanova," Columbia's film on the roue of literature. Stern-Voiced Trailer Impresses Noisy Kids CHICAGO—Believing that all the theatre younger set would pay more attention to a stern voice than to cold type, Pilmack Trailer Co. ha-s i-ssued a combination title and talking "Silence" trailer addressed directly to the kids. The voice is ideally suited to the text in which the youngsters are warned that those creating any disturbances during the show definitely will be evicted; yet at the .same time it is not an unfriendly message. Exhibitors claim it is bringing good results. Screen and talk copy reads as follows: How About It, Kids? Are You Giving Us a Fair Break? We've tried to treat you FAIR and SQUARE, but unnecessary noises and disturbances drive away adults. And we need adult trade to stay in business. You can cooperate and help us keep this theatre QUIET. Or we will be forced WITHOUT FURTHER NOTICE to evict all disturbance-makers and to refuse them future admission to this theatre. Don't Make Us Do It! Let's Give Each Other a Fair Break! Thanks, The Management. BOXOFFICE :: January 10, 1953 61