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'• i^HHI ! — Chas. Manley to Speak At UTOO Gathering OKLAHOMA CITY—An additional speaker will be added to the program of the United Theatre Owners of Oklahoma general membership convention March 6. 7 in Oklahoma City. Directors voted at their February meeting to invite Charles Manley nf Manley Popcorn Co., Kansas City, to address the convention. m f In addition, board members heard reports ^^°"' Charles Manley "^00 executive director E. R. "Red" Slocum on progress of convention plans and on legislation now before the legislature that will affect the motion picture business. The board also reviewed a problem presented at previous meetings — policy of some film companies locally to withhold pictures from drive-ins. Earl Snyder reviewed the steps taken in this matter. He said two companies involved had been contacted, and both had replied—one satisfactorily. A request from COMPO asking the UTOO board's approval on the Academy Awards Sweepstakes was considered. The board voted to set the request aside and leave the matter to the discretion of the individual operators. Some 20 board members attended the meeting. Earl Snyder, chairman, presided in the absence of President Bernard McKenna, who Attention Oklahoma and Texas Panhandle Exhibitors Announcing (formerly of A. & O. Theotre Booking Service) HIGHLY QUALIFIED TO ASSIST IN ALL PHASES OF YOUR BUSINESS. Located on Filmrow was in Cincinnati attending the National Allied drive-in convention as UTOO representative. OKLAHOMA CITY ôoper Foundation Theatres has sold the Plaza Theatre here to Sidney Cohen of Theatre Service Corp., Salt Lake City, Utah, Tlie Plaza had been closed for several weeks. Prior to closing. Cooper Foundation operated the theatre as an art house, showing principally foreign films. In other theatre changes, Mel J. Dowling has closed the Palace at Eufaula, and Mi's. W. G. Wren, who recently took over the Majestic at Temple, Okla.. has decided to close the theatre. Closing of the RKO office in Oklahoma City has affected ten workers. R. B. Williams, manager, will go to Florida for a belated vacation. After that, his plans are indefinite. Dan Snyder, RKO office manager, for the time being will work at the Universal office to help familiarize U-I staffers with RKO's files, pictures, etc. Catherine Clark, former RKO head booker, will go to work at Warner Bros. here. Other workers have no definite plans as yet. Universal screened "The Incredible Shrinking Man" Monday (111 in the 20th-Fox screening room and 20th-Fox screened "Storm Rider" and "Smiley" the previous Monday . . . C. A. Gibbs, Columbia manager, is back . . . from a sales meeting in New Orleans Visiting in Oklahoma City were Warner Bros. Division Manager W. O. Williamson jr. of New York and District Manager Grover Livingston of Dallas. Exhibitors seen on Filmrow included Leonard White of Weatherford; Bill Jones, Sand Springs; Earl Snyder, Tulsa; Clint Applewhite, Carnegie; Claud Thorp, Ryan; E. B. Anderson, Norman; O. K. Kemp, Poteau; M. J. Dowling, Eufaula; Earl Rains, Fort Cobb; Henry Simpson, Bristow; Eddie Jones, Tulsa; H. D. Cox, Binger; Dana C. Ryan, Pawnee; Bill Slepka, Okemah, and Dick Crumpler, Checotah. High Dallas Civic Award To Karl Hoblitzelle DALLAS—Karl Hoblitzelle, president of Interstate Theatres, last week was awarded the Distinguished Civic Service award by the Greater Dallas Planning Council. Hoblitzelle, known for half a century as a leading showman, businessman, financier and philanthropist here, is also chairman of the board of the Republic National Bank of Dallas. Inscription on the trophy reads; "In recognition of long and distinguished service in the building of a Greater Dallas." In announcing Hoblitzelle as the winner, speaker John E. Mitchell jr. called him "the man of a lifetime, not of just the year . . . His civic, cultural and philanthi-opic activities are awê-inspiring. He has a dedicated mind, heart and pocketbook, and has long been a champion of the underprivileged." Tent 22 to Entertain UTOO Delegates OKLAHOMA CITY—Variety Tent 22 is making preparations to entertain exhibitors and their wives arriving in town for the UTOO convention March 6, 7 at a fun night event on March 5. Co-chairman of the event, which will include special entertainment and a hors d'oeuvres hour, are Bob Busch and George Fisher. Fun night is being planned as a welcome for exhibitors in town for the UTOO convention. Olen Nuckols, chief barker, also has announced the completed list of committees for 1957. They are: Bookers (membership)—C. F. Motley, main guy; Paul Rice, co-main guy; C. B. Akers and Earl Snyder. Privilege (house rules and regulations) Harry McKenna, Ed Thorne, Morris Loewenstein. Sports and pastimes—Jake Guiles, Charles Hudgens, John Wilkinson and Prank McCabe. Side show committee (clubroom, entertainment and activities) —Robert Busch, Dave Hunt and Warren Patton. Billers (publicity!—Gordon Leonard. L. O. Peak and E. R. Slocum. Heart committee—Paul Townsend, C. R. Guthrie and R. Lewis Barton. Welfare committee—Sam Brunk, Don Tullius and Earl Snyder. Fund-raising— E. R. Slocum. L. W. Kilfoy, Fred Sanders and Bill Lewis. Law committee—H. S. Griffing and Bill Lewis. Mac H. Wood, 53, Dies GUSHING, OKLA.—Mac H. Wood. 53-yearold manager of Cushing's three theatres, died of a heart attack recently at his home. Wood, a native of Brady, Tex., had been associated with the Video theatres for more than 25 years. He came to Cushing from Frederick, Okla., a year ago. "Our customers appreciate the some day delivery of orders. Only a tremendous stock con assure this service." i 708 W. Grand Ph. RE 6-0911 OKLAHOMA CITY, OKLA. Location in Saigon, Vietnam Joseph L. Mankiewicz, producer of "The Quiet American," is in Saigon, Vietnam, making final arrangements for the location shooting of the film to be released to UA. OKLAHOMA THEATRE SUPPLY CO. 628 West Grand Ave. Telephone: RE 6-8691 Oklahoma City 2, Okla. SW-G BOXOFFICE February 16, 1957
! People who go places like a light refreshment That's why Pepsi-Cola is America's fastest growing soft drink And Pepsi means more drinks per gallon-more profit per drink, too! Pepsi-Cola Company, 3 West 57th Street, New York 19, New York i BOXOFFICE :: February 16, 1957 SW-7
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READY NOW WIT ERGMAN PICTURE
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MPAA Industry Study To Be Comprehen
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Page 19 and 20: — Asks Standardization Of Small S
Page 21 and 22: . — TECHNIRAMA, the spectacular n
Page 23 and 24: ! Lowest priced speaker ever offere
Page 25 and 26: BOXOFFICE :: February 16, 1957 25
Page 27 and 28: Program Announced For Concessionair
Page 29 and 30: HOW TO WIN NEW PATRO And Cultivate
Page 31 and 32: ' New Scotland. N. Y„ Airer Openi
Page 33 and 34: .rJîJ,:.: For Sharp, Straightforwa
Page 35 and 36: . . Francis . . . Albert ' Memorial
Page 37 and 38: . . Mrs. . . The . . Salesman . . G
Page 39 and 40: ' NEWS AND VIEWS OF THE PRODUCTION
Page 41 and 42: Six Shows Sold Out At 'Bailie' Prem
Page 43 and 44: For Sharp, Straightforward^ Focus
Page 45 and 46: . . Theatre John . . The DENVER T y
Page 47 and 48: WB) — Grosses Hold Firm On Chicag
Page 49 and 50: AN EDITORIAL "ONE OF THE FINEST and
Page 51 and 52: I For Sharp, Straightforward^ Focus
Page 53 and 54: . . Ted . . Russ . . Wolf . . Manny
Page 55 and 56: Memphis Subs Open But Strike Goes O
Page 57 and 58: AN EDITORIAL Fort Lauderdale Daily
Page 61 and 62: CHANGE . . . TO Your "WATER-HOG FLU
Page 63 and 64: k Final Dance Slated At Texas Concl
Page 65 and 66: AN EDITORIAL "ONE OF THE FINEST and
Page 67: 7 GREAT DOUBLE BILLS BOOK THEM NOW
Page 71 and 72: Dubuque, Iowa, Avon To Close on Apr
Page 73 and 74: . AN EDITORIAL "ONE OF THE FINEST a
Page 77 and 78: . . Frank . . Hialeah Optimists Fet
Page 79 and 80: — Variety No. 3 Installs New Offi
Page 81 and 82: For Sharp, Straightforward^^ Focus
Page 83 and 84: — . . . Phil . . Robert . . Eddie
Page 85 and 86: Charge on Weekends For New Smoking
Page 87 and 88: — — —— — — 'Anaslasia'
Page 91 and 92: Maritime Testimonial For Patrick Ho
Page 93 and 94: . . . Georges . . Phil . . Press .
Page 95 and 96: _ \ '"' • ALPHABETICAL INDEX •
Page 97 and 98: Weekly Ads Stress Big Screen^ Big P
Page 99 and 100: University Sponsors Art Festival Ev
Page 101 and 102: ^ A %M M E 1^ y «• D V V Feature
Page 103 and 104: . .SF. Ad. . D Sep . . . D. . . Nov
Page 105 and 106: -11. li — — — m XHIBITOR HAS
Page 107 and 108: Opinions on Current Productions ÊA
Page 109 and 110: 63 "nr TTP CrTIT/TfT JT Li U U Ulil
Page 111 and 112: j I | lATES: ISc per word, minimum
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