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. . . Georges<br />
. . Phil<br />
. . Press<br />
. . Warner<br />
. . Among<br />
RESEARCH BUREAU<br />
for<br />
AAODERN THEATRE PLANNERS<br />
ENROLLMENT FORM FOR FREE INFORMATION<br />
The MODERN THEATRE<br />
PLANNING mSTITUTE<br />
825 Van Brunt Blvd.<br />
Kansas City 24, Mo.<br />
Gentlemen:<br />
2-16-57<br />
Please enroll us in your RESEARCH BUREAU<br />
to receive information regularly, as released, on<br />
the lollowing subjects for Theatrp Planning:<br />
D Acoustics<br />
Q Air Conditioning<br />
Q Architectural Serric*<br />
n "Black" Lighting<br />
D Building Material<br />
D Carpels<br />
D Coin Machines<br />
Q Complete Remodeling<br />
n Decorating<br />
D Drink Dispensers<br />
D Drive-In Equipment<br />
D Other Subjects<br />
Theatre<br />
Seating Capacity..<br />
Address<br />
City<br />
State<br />
Signed<br />
n Lighting Fixtures<br />
n Plumbing Fixtures<br />
n Projectors<br />
D Projection Lamps<br />
n Seating<br />
D Signs and Marquees<br />
n Sound Equipment<br />
Television<br />
D Theatre Fronts<br />
n Vending Equipment<br />
Postage-paid reply cards for your further convenience<br />
in obtaining information are provided in MODERN<br />
The<br />
THEATRE Section, published with the first issue of<br />
each month.<br />
MONTREAL<br />
r\ V. Rosen of Toronto, general manager of<br />
IFD. vLsited the company's offices here<br />
to confer with Jo Oupcher, local district manager<br />
. Karibian, owner of the Pine<br />
Theatre of Ste, Adele, was in the southern<br />
United States. Karibian motored to Miami,<br />
where he met his wife and son at the airport<br />
Langlois, manager of the Cinema<br />
Magog, a Leo Choquette ciixuit theatre, died<br />
suddenly at Magog. Langlois, 48, is survived<br />
by his wife. He was well known in Quebec<br />
Province motion picture circles. Before becoming<br />
manager of the Cinema Magog, he<br />
was manager of the Champlain Theatre at<br />
Cap-de-la-Madeleine. Funeral services and<br />
burial were at Quebec City.<br />
Dominion Sound Equipments has made<br />
available to its employes and employes of<br />
Northern Electric Co., 8mm motion picture<br />
cameras and projectors. Dominion Sound recently<br />
took on this new line, selling the Bauer<br />
8mm movie camera, a German product, and<br />
the Bell and Howell 8mm camera and projector,<br />
made in Canada. Arrangements were<br />
for employes to purchase this equipment on<br />
a payroll deduction plan. Dominion Sound<br />
also carries a line of 16mm cameras and projectors,<br />
both sound and silent type.<br />
Boxoffice returns continue highly satisfactory<br />
in a number of local theatres, showing<br />
"good" programs. For instance, the first run<br />
Capitol was showing for the second week,<br />
"The Ten Commandments" (billed as a film<br />
for the entire family so children under 14<br />
were allowed in the theatre). At Loew's.<br />
"Giant" held for five weeks and at the Avenue<br />
Theatre, the British-produced "Reach for<br />
the Sky" featuring Kenneth More and Muriel<br />
Pavlow, was in a fourth week.<br />
. . Cine<br />
Radio City Theatre also reported good boxoffice<br />
returns with European features, "La<br />
Rancon du Plaisir," starring Eva Stiberg and<br />
Bengt Logardt, and "Panique au Cirque" with<br />
Harry Piel and Elisabeth Wendt .<br />
France Distribution, announced that "Obsession,"<br />
a color film featuring Michele Morgan<br />
and Raf Vallone is continuing to obtain good<br />
public response . Bros, announced<br />
that it will release soon for Montreal and<br />
Quebec Province showing the highly controversial<br />
"Baby Doll." Another forthcoming<br />
WB release is "The Wrong Man," starring<br />
Henry Fonda. The latter film is scheduled<br />
for its local debut in March at the Palace<br />
Theatre . and interested exhibitors<br />
saw a special screening of "Une Fille Nommee<br />
Madeleine" in the Odeon Co. office here.<br />
The film, already showing here, has been<br />
subject of "raves" by all. The customers' response<br />
was "excellent."<br />
. . .<br />
Good response is invariably shown to film<br />
programs of the Fine Arts Museum. Its committee<br />
has announced that in response to<br />
public demand it will rescreen a colored film<br />
Sam<br />
on the life of Leonardo da Vinci<br />
Jacobs, sales representative for Allied Artists,<br />
recently called on H. Lemoine of the Bijou<br />
Theatre at Megantic . visiting exhibitors<br />
were A. Robert of the Palace Theatre,<br />
Granby, along with his manager-booker,<br />
John Massicotte; Gonzalque Tremblay, Capitol,<br />
Chicoutiml; J. R. Martin and his brother<br />
S. J. D., Royal Theatre, East Angus.<br />
Rip Torn, New York television actor, plays<br />
a major role in United Artists' "Time Limit."<br />
Huge Theatre Skji ifeV- li*<br />
At Exhibition Pa<br />
TORONTO—Canadian National Extubr:;o'-.<br />
managers announced an ultramodern pern.^.anent<br />
theatre for all types of entertainment<br />
w-ould be opened at Exhibition Park next July<br />
at a cost of $1,000,000.<br />
The structure, which will seat 1,325 Is already<br />
well advanced but its purpose had been<br />
kept under cover pending negotiations for<br />
touring shows for which it will be available 11<br />
months of the year. The facilities include<br />
motion picture equipment. It will be called<br />
the Queen Elizabeth Theatre.<br />
Jack Arthur, former Famous Players executive<br />
and a member of the Canadian Picture<br />
Pioneers, is expected to manage the new<br />
house. In the meantime Arthur is building<br />
up the grandstand show for the 1957 exhibition<br />
August 23-September 7. Bob Hope is<br />
mentioned as headliner while Ringling Bros.<br />
Barnum & Bailey Circus has been signed for<br />
matinee performances during the week of<br />
August 26.<br />
Trading Stamps at Theatres<br />
OTTAWA—The legality of trading stamps<br />
as a premium for merchandise sales has become<br />
a public is.sue in Canada. The subject<br />
reached the floor of the House of Commons,<br />
where it was brought out that the theatres at<br />
Fort William, Ont., where Famous Players<br />
and Odeon units are operated, had introduced<br />
trading stamps, one of which is given with<br />
each paid admission. When eight stamps are<br />
collected, the patron is entitled to one guest<br />
ticket.<br />
Six for Adults in Ontario<br />
TORONTO—Six features have been classified<br />
as adult entertainment by the Ontario<br />
Board of Censors as follows: Four Boys and a<br />
Gun, The Great Man, Guilty, Runaway<br />
Daughters, Wicked As They Come and A<br />
Woman's Devotion. Chairman O. J. Silverthorne<br />
confirmed that "Baby Doll" had been<br />
given the classification of "restricted" which<br />
means patrons must be 18 years of age or<br />
over.<br />
''ek.A<br />
} FOR SALE s<br />
YES! 10,000 LATE MODEL<br />
USED OR RECONDITIONED<br />
Also new British-Luxury<br />
THEATRE<br />
Chairs available<br />
CHAIRS<br />
Spring edge steel bottom seot cushions ond<br />
fuUy upholstered backs—spring bock types olso.<br />
Carpeting, osphalt, rubber. Vinyl tiles ond<br />
linoleum.<br />
WE ARE FACTORY AGENTS-<br />
AT BARGAIN PRICES<br />
Drop US a line—we will give you photogrophs<br />
and full information.<br />
"LA SALLE"<br />
RECREATIONS, Ltd.<br />
rtieatre Chairs, Carpet. Linoleum and Tile Division.<br />
945 GRANVILLE ST., VANCOUVER<br />
2 MARINE 5034-5428<br />
^^<br />
BOXOFFICE :: February 16, 1957 K-3
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