. . Visitors . . Irving . . John . . . Shaker CLEVELA Cam Galanty, Columbia division manager, was in town calling on exhibitors . . . Eleanor Rushworth. until this weekend secretary to Hatton Taylor, whose title was RKO district manager, is all set iji a new nonindustry M. B. Horwitz. head secretarial job . . . of the Washington circuit, and his wife are spending a few days in Martinsville, Ind. . . . Harold Raives, Schine circuit Ohio district manager, is spending his vacation as far- away as possible and still remain in the States. He's in Key West, Fla. . . . Edward Graves, booker, who has been absent from the local scene since last fall, has joined the Columbia booking department. Graves was formerly with 20th-Pox and RKO . Campbell, Columbia booker, resigned. The first week in February was a busy one for M. H. Fritchle. manager of the Oliver Theatre Supply Co. During that period he celebrated Mi-s. Fritchle's birthday (3), his own birthday (7i and the first anniversary of moving into their new ranch home . . . Cloverleaf Drive-In, Cleveland, is overhauling its concession building. It's being remodeled and converted for cafeteria service by Manley, Inc., which is supplying the new equipment. Gene Vogel of Confection Cabinet Corp. reports that his son Richard M. has completed a year of residency in hospital administration at the Albert Einstein Medical Center, Philadelphia, and returned to Columbia University for his final semester . Field, projectionist at WJW-TV and a former theatre operator, was a Filrm-ow visitor, catching up on the latest news . this week included Walter Steuve, Findlay; Frank Slavik, Mount Gilead: Helene Ballin, Harry and Mrs. Foster, Joe Shagi'in, Youngstown; Leo Jones, NOW IS THE time to check your projectors and sound i equipment! Have You Seen The SIMPLEX XL PROJECTOR? Haye You Seen The SIMPLEX EXCELITELAMP? It will pay you to take 3 little time and see them. NATIONAL THEATRE SUPPLY COMPANY 212S Payne Ave. Phone: PRospett 1-4613 Cleveland 14, Ohio •• *. ONE DAY SERVICE — On Request! Taarams Covering ONE or TWO WEEKS* THEATRICAL ADVERTISING CO. 7310 CASS AVE. • DETROIT I, MICH. WRITE FOR 5RMPLES'Wa.l-7i;8 Upper Sandusky; Jerry and Sandy Steel, Oberlin. Maj, Paul Vogel, Liberty Theatre, Wellsville, is back in civvies after a month's tour of duty at Camp Meade, Md., as instructor at Command & General Staff College . . . Bill Gross, Columbia city salesman, had a third grandchild when a son was born in Luthern Hospital to the wife of his son George, whose family now lists one girl and two boys Square Travel Service, operated by Ray and Jack Essick, is presenting a series of travel matinee programs at the Colony Theatre. First offering, "Ireland," will be shown Wednesday (20) at 2 p.m. Subsequent programs listed are "Solo Safari to South Africa," filmed and narrated by Mildred Capron, March 13, and "Solo Khumbu" of the Himalayas, with Norman G. Drhyenfurth as narrator, April 3. PTA Group Blames Parents For Behavior of Children CLEVELAND—Parents are to blame when their children misbehave in motion picture theatres, was the concensus of a special committee of the Cleveland Heights Parent- Teachers Ass'n meeting here to consider the problem of teenage behavior in theatres. Parents were charged with failure to teach theii' children respect for authority, respect for property, respect for other people's rights. In consequence, the first effort to correct this situation will be a parent-education program to be recommended to the Heights PTA council. If the council approves the program, letters will be sent to all parents m the community to make them aware of the problem and to ask their cooperation in solving it. Fred Holzworth, manager of the Beach Cliff Theatre, has reduced weekend commotion by his own method of discipline. "When children become unruly," says Holzworth, "we bar them from the theatre until they bring their parents to me for a conference. This method usually accomplishes our purpose. I don't think youngsters are bad. They're just mixed up. They get out in a crowd and act like children. Then when they are called on the carpet they want to be treated like men." Other managers claim they have adult as well as juvenile problems. "What," says one of them, "can we do with adults who insist upon holding a conversation while the picture is in progress? I have had such patrons. I ask them, as politely as possible, to lower their voices so as not to distm-b other patrons. And what happens? They are indignant as a rule. With such adults as parents, what can you expect of their youngsters?" Brotherhood Week Activities Means of promoting Brotherhood Week in the New York area will be marquee and lobby displays, showing a Brotherhood film, brochures, and soliciting membership contributions. Theatre Owners Corp. Renames Officers CINCINNATI — Theatre Owners Corp. stockholders met at the Variety clubrooms here Tuesday i5) and elected officers for the coming year. This year is the llth anniversary of the company. Officers re-elected include Herman H. Hunt, president; Willis Vance, first vice-president; Maurice Chase, second vice-president: F. W. Huss jr., secretary; Gordon Pape, treasurer, and James W. McDonald, general manager and assistant sicretary-treasurer. Completing the board of directors are Howard Ackerman, Elstun Dodge, David Weinig, Jerome Kunz, C. J. Weigel, all of Cincinnati, and John Hewitt, Bethel. The original officers are still with the organization after 11 years, with the exception of Ralph Kinsler, who retired from the industry several years ago. Theatres Owners Corp. is a buying, booking and service organization for motion picture theatres. It now represents 50 theatres tiiroughout the Ohio, Kentucky and West Virginia areas. First Cinerama Show Train Brings 450 From Fostoria CLEVELAND— Cinerama's first show train rolled into Cleveland Saturday (9) with 450 people from Fostoria who came to see "This Is Cinerama," now in its 13th week at the Palace and to enjoy a full day's entertainment. This included a special reception given by Mayor Anthony Celebrezze and representatives of the Cleveland Chamber of Commerce, shopping and sightseeing time, a "star party" at the Carter Hotel where they met Cleveland's top baseball and hockey players through the courtesy of the retail merchants board; dinner at the Carter Hotel and then attendance at a 7:30 performance of "This Is Cinerama," after which all were taken in chartered buses to the terminal in time for the train's 10:15 p.m. departure. Max Mink, managing director of the Palace, says this Is the first of Cinerama show trains planned to bring to Cleveland groups from all towns within a 125-mile radius of Cleveland. Sentenced for Robbery TOLEDO—A 15-year-old youth, George Mc- Incriw, was ordered committed to the boys industrial school after he admitted in juvenile court that he participated in a holdup at the Colony Theatre on January 17. He was paroled last August from boys industrial school after serving for auto theft. His companion, 19-year-old James Perkins, was bound over to the grand jury on charge of robbery. They took between $50 and $100 at gunpoint from theatre cashier Carol Hartman, 17. i Jonrv^txMC BOONTON, N. J. Large Core Greater Crater Area means MAXIMUM LIGHT in Ohio—AKRON THEATRE SUPPLY Inc., Akron—Franklin 6-2480 NATIONAL THEATRE SUPPLY, Cleveland— Prospect 1-4613 OHIO THEATRE SUPPLY Co., Cleveland— Prospect 1-6545 OLIVER THEATRE SUPPLY Co., Cleveland—Tower 1-6934 Even/y Distributed J ME-2 BOXOFFICE :: February 16, 1957
For Sharp, Straightforward^^ Focus • • • # ->. That's right -to keep your picture sharp, run your film through the NEW CENTURY CURVED GATE. v \ CENTURY curved gates are patterned after the ^well known CENTURY film trap and gate. The new curved gate features solid, fixed film trap ^^ shoes. This sturdy precision design provides positive positioning of the film, therefore positive focus. The aperture plate was designed as an integral part of the film trap which serves to maintain the correct focus. PERFORMANCE PROOF: Note the following typical exhibitor comments: "Marked improvewenf on edge-toedge focusing. Excellent results, both color and black and white were tested with equally good results. Most noticeable on newsreels." King Theatre, Honolulu . . . and many more. "The in and out of focus effect has been all but eliminated, particularly on previously buckled film." Miracle Mile Drive-in, Ohio. U.S.A. See your CENTURY dealer for this new aid to better I ^-^ _ k motion picture projection. t'^ I Century Projector C ORP. • r ^**^ '' NEWf YORK 19, N. Y. _J DISTRIBUTED Akron Theatre Supply Co. 980 North Main St. Akron 10, Ohio Theatre Equipment Co. 1206 Cherry Street Toledo 2, Ohio Hadden Theatre Supply Co. 209 South Third St. Louisrilie 2, Kentucky BOXOFFICE February 16, 1957 ME-3
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Ft /ne TuAe m me /vi&to&n. Mctu/ie
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MS k-/1V)rtAi< S. ». . F' WAKE UP
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READY NOW WIT ERGMAN PICTURE
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F^6^ o^tAe //l(>twn reduce /^tdiuh/
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MPAA Industry Study To Be Comprehen
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— ' Hollywood Neglecting Big Musi
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)F 47.000.000. ..AIMED TO REACH EVE
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Ha^/e you e^er seen svet ^^HOLPiNG
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— Asks Standardization Of Small S
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. — TECHNIRAMA, the spectacular n
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! Lowest priced speaker ever offere
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BOXOFFICE :: February 16, 1957 25
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Program Announced For Concessionair
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- Page 35 and 36: . . Francis . . . Albert ' Memorial
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- Page 45 and 46: . . Theatre John . . The DENVER T y
- Page 47 and 48: WB) — Grosses Hold Firm On Chicag
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- Page 57 and 58: AN EDITORIAL Fort Lauderdale Daily
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- Page 65 and 66: AN EDITORIAL "ONE OF THE FINEST and
- Page 67 and 68: 7 GREAT DOUBLE BILLS BOOK THEM NOW
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- Page 79: — Variety No. 3 Installs New Offi
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- Page 87 and 88: — — —— — — 'Anaslasia'
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- Page 91 and 92: Maritime Testimonial For Patrick Ho
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- Page 95 and 96: _ \ '"' • ALPHABETICAL INDEX •
- Page 97 and 98: Weekly Ads Stress Big Screen^ Big P
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- Page 107 and 108: Opinions on Current Productions ^EA
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