Asset Management Plan - Newcastle City Council

Signs, Barriers & Street Furniture Life Cycle Plan20.0 Signs, Barriers & Street Furniture Life Cycle Plan20.1 Goals and ObjectivesThe goals and objectives that relate to signs and street furniture within theHighway Maintenance Strategy and the Unitary Development Plan comprise:• Create a safer and more inviting environment for pedestrians and cyclists andprovide specific features and facilities within schemes;• Implement maintenance designs which are appropriate to the style of the areaand which help to promote tourism by the enhancement of the street scene;• Co-ordinate with road safety and traffic management schemes, bridgemaintenance and public transport initiatives;• Use appropriate materials to complement the appearance of areas of specificamenity value including conservation areas, the City centre, and publicsquares;• Manage the transport system to reconcile the competing demands off allusers in the interests of safety, efficiency, accessibility and the environment;• Restrain traffic in the city centre to give priority to service vehicles, publictransport, pedestrians, cyclists, and those cars essential to its operation andviability and to enhance environmental quality.These objectives meet the Authorities Local Transport Plan objectives detailedbelow:• Accessibility - improving access and enhancing opportunities to reach a fullrange of facilities and activities, especially for those without access to a carand people with particular mobility problems;• Economy - supporting economic growth, promoting regeneration andimproving prosperity;• Environment - reducing transport related atmospheric pollution, and otheradverse environmental impact of traffic to enhance the sustainability oftransport;• Integration - improving the links between public transport networks, closerintegration of land-use and transportation planning and better liaison withneighbouring authorities; and• Safety - improving road safety and reducing the fear of crime associated withtransport.Specific goals associated with traffic signals include:• Safeguard the historic investment in transport infrastructure by maintaining itin a safe and usable condition;• Build on existing partnerships with stakeholders to ensure maximum impact ofany measures enacted;• Through liaison identify the particular needs of disabled people and meetthem wherever possible;204