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amarillo chamber of commerce - HPN Books

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A strong Amarillo economy hashelped the growth <strong>of</strong> their dealerships;during national economical downturnsand industry upheavals, sales havebeen relatively consistent. They havegrown the business year after year.Surviving economic declines has beenpossible because <strong>of</strong> steady repeat and referralbusiness. Elmer set the standard that a customer’sautomobile purchase is just the firststep in their relationship with the Brown’s dealerships.His family continues the tradition <strong>of</strong>providing quality customer service that goesbeyond making sales. They believe in sellingvehicles, servicing them, and maintaining anongoing relationship with their customers.Brown Collision Repair Center, GM and ASEcertified, has recently moved into an onsitenewly built body shop with state-<strong>of</strong>-the-artpaint facilities. The I-CAR trained staff can repairall makes and models and can work with allinsurance companies. They help customers withestimates, towing, shuttle service, and insuranceand rental car arrangements. The experiencedrepair specialists are skilled in fixing hail damage,small dents and scratches, major collisiondamage, and paintless dent repair. The shop is aTexas Panhandle Better Business Bureau accreditedshop. It posts its rates and services on itswebsite, www.browncollisionrepair.com, coversits work with a lifetime warranty, and alwaysputs the customer first.Brown GMC Buick is currently movinginto a newly renovated “image facility” thathas been tailored to look like other GMC dealershipsso customers will recognize the brandanywhere in the country. The main showroomand service department have been expandedto provide room for better customer service.Brown Automotive Group has adapted tostate-<strong>of</strong>-the-art technology in sales, service, andrepair. They have expanded their online servicesbecause the Internet has changed the wayconsumers shop for vehicles. They provide acomprehensive website, www.smallerpr<strong>of</strong>it.com,where their customers search online and do comparisonshopping before they walk into the dealership.They use the Internet to stay in contactwith customers, schedule service appointmentsonline, and provide ongoing education to customersby providing informational newsletters.Being locally owned is important to theBrowns; they like doing business with localbanks and taking part in the Shop Smart, ShopLocal Campaign. They see their success as anopportunity to make a positive impact in theAmarillo area, to give back. Brown AutomotiveGroup and their employees are part <strong>of</strong> the localcommunity, staying involved in local charities,churches, and schools. They support the JuniorLeague, United Way, and Lions Club’s charities.Brown Automotive Group donated a van andfree service work to the March <strong>of</strong> Dimes’ MomMobile program. The March <strong>of</strong> Dimes’ MomMobile, operated by the Northwest TexasHealthcare System, is a free shuttle service toexpectant moms for prenatal doctor visits andfor women and children who do not have transportationto access healthcare. The Browns sawthe program as a good cause and a place wherethey were ideally suited to provide assistance.The future <strong>of</strong> Brown Automotive Groupwill be a reflection <strong>of</strong> the previous forty-eightyears <strong>of</strong> the business. As in the past, they willbe continually striving to find new ways toprovide better service, <strong>of</strong>fering an outstandingpurchase experience, and providing a one-stoplocation for their customers’ needs. The BrownFamily believes “it’s all about tradition.”Above: Brown Automotive’s new facilityincludes a state-<strong>of</strong>-the-art repair andcollision repair center.Below: Brown Automotive delivers excellentcustomer service in its attractivelyrenovated showroom.THE MARKETPLACE243

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