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di’s consent to take over that position at OsnabrückHalle.<br />

"Ms. Gagliardi is a professionally versed managing director<br />

with considerable experience in the event-staging <strong>industry</strong><br />

and marketing. I’m convinced she will be instrumental in<br />

helping OsnabrückHalle further strengthen its market position<br />

as event and congress venue."<br />

Michel Novatin joined Steigenberger on January 4 of this<br />

year, not as CEO, as some had speculated, <strong>but</strong> instead as<br />

operations advisor to the board of directors. According to<br />

Steigenberger statements, Novatin (65), who lives in Geneva/Switzerland,<br />

will definitely not succeed CEO André Witschi,<br />

who left the up-market hotel chain effective December<br />

31, 2009 on a decision felled just shortly before on<br />

December 30. In his function as advisor, Novatin will focus<br />

his attention on operational procedures in all Steigenberger<br />

hotels, on processes, service and other things more, and<br />

will restructure these in cooperation with the Chief Operations<br />

Officer. French-born Novatin previously had been<br />

CEO of the Lifestyle-Shaza Hotels in Dubai. Novatin is a<br />

veteran in the hotel <strong>industry</strong> and looks back to more than 40<br />

years of professional experience in various countries; his<br />

stations include general manager of various Inter-Continental<br />

and Le Méridien hotels between 1972 and 1986 in Asia,<br />

the Middle East as well as Africa.<br />

Marc Bacon (34) has been appointed Director Marketing of<br />

Lindner Hotels, and since January 1of this year he has been<br />

responsible for the development and monitoring of the<br />

hotel chain’s entire marketing activities. He succeeds Michael<br />

Lemke, who left the company. Bacon originally<br />

learned his trade as qualified assistant in tourism and is<br />

considered an expert in E-Business and CRM. In the past<br />

eleven years, he refined his expertise in client management,<br />

customer retention, and dialogue marketing as well<br />

as mobile marketing. In the past years, he was able to apply<br />

these skills as employee and advisor to renowned businesses<br />

in the tourism industrial enterprises and serviceproviders.<br />

Prior to joining Lindner, Marc Bacon was managing<br />

director of the international Agentur Fullsix.<br />

Jörg Krauß is the new director of the Swissôtel Düsseldorf<br />

/ Neuss hotel. He takes the place of Ronald Nilsson,<br />

who went to Kolkata as GM for the Swissôtel hotel group in<br />

November 2009 to open the first Swissôtel in India. 40year-old<br />

Krauß joins Swissôtel from the NH hotel group,<br />

where he most recently had been in charge of three NH<br />

hotels in the Heidelberg area. Krauß comes from a family of<br />

hoteliers, and is accordingly at home in this business. He<br />

engages in all kinds of sports in his leisure time, and very<br />

much looks forward to his new assignment in the 4-star<br />

Superior Swissôtel Düsseldorf / Neuss which was thoroughly<br />

renovated in 2009. "I’m proud to be given the opportunity<br />

to manage this well-established hotel, and I’m confident<br />

our entire team will be able to further strengthen the<br />

PEOPLE<br />

hotel’s position on the hotly-contested hotel market in<br />

Düsseldorf."<br />

Maren Mehlis has changed from Düsseldorf to Karlsruhe:<br />

before she joined the Karlsruher Messe- und Kongress-<br />

GmbH KMK in mid-January as head of the marketing function,<br />

she had for eight years held identical position with the<br />

Reed group. The 45-year-old qualified event manager and<br />

philosophy graduate thus succeeds Björn Merse, who<br />

joined Kölnmesse. Expo director Britta Wirtz is delighted<br />

with the new team player: "This enables us to close a gap in<br />

our management team, and we are now all set and ready to<br />

tackle the important expo season 2010." Maren Mehlis<br />

learned all about the expo business from the bottom up.<br />

Initially with Reed (Blenheim/UN Miller Freeman/Reed Exhibitions)<br />

as project specialist, for example for the EQUI-<br />

TANA, she advanced to marketing specialist and was later<br />

promoted marketing manager. In 2001, she was entrusted<br />

with establishment and management of a new marketing<br />

department. Her assignment focus was on international<br />

visitor marketing for all Reed tradeshows and public fairs in<br />

Germany (altogether 10 fairs), among these ALUMINIUM,<br />

FIBO and viscom.<br />

1/2010 79

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