SEO Best eBook 2018 By Shahid Mahmum

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It appears this isn‘t a once size fits all answer. If you properly deal with mishandled 404 errors that have some link equity, you reconnect equity that was once lost – and this ‗backlink reclamation‘ evidently has value. The issue here is that Google introduces a lot of noise into that Crawl Errors report to make it unwieldy and not very user-friendly. A lot of broken links Google tells you about can often be totally irrelevant and legacy issues. Google could make it instantly more valuable by telling us which 404s are linked to from only external websites. Fortunately, you can find your own broken links on site using the myriad of <strong>SEO</strong> toolsavailable. I also prefer to use Analytics to look for broken backlinks on a site with some history of migrations, for instance. John has clarified some of this before, although he is talking specifically (I think) about errors found by Google in Search Console (formerly Google Webmaster Tools): 1. In some cases, crawl errors may come from a legitimate structural issue within your website or CMS. How do you tell? Double-check the origin of the crawl error. If there‘s a broken link on your site, in your page‘s static HTML, then that‘s always worth fixing 2. What about the funky URLs that are ―clearly broken?‖ When our algorithms like your site, they may try to find more great content on it, for example by trying to discover new URLs in JavaScript. If we try those ―URLs‖ and find a 404, that‘s great and expected. We just don‘t want to miss anything important If you are making websites and want them to rank, the 2015 and 2014 Quality Raters Guidelines document is a great guide for Webmasters to avoid low-quality ratings and potentially avoid punishment algorithms.
301 Redirects Are POWERFUL & WHITE HAT You can use 301 redirects to redirect pages, sub-folders or even entire websites and preserve Google rankings that the old page, sub-folder or websites enjoyed. NB: ―If you need to change the URL of a page as it is shown in search engine results, we recommend that you use a server-side 301 redirect. This is the best way to ensure that users and search engines are directed to the correct page.‖ Google, <strong>2018</strong> and NB: ―301s happen at a page level so just because you see one 301 on one page of the old domain does not mean the entire domain has completely migrated.‖ Matt Cutts, Google And NB: ―We follow up to five redirect steps in a redirect chain if it‘s a server-side redirect.‖ , Google And NB: ―How do I move from one domain to another domain and try to preserve the rankings as best as possible?…do a 301 permanent redirect to the new location
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Full Of SEO For Expert & Beginners
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Technical Technical SEO deals with
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xx. Supplementary Content (SC) on a
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lxxxvi. Duplicate Content SEO Best
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Link to related content on your sit
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The „Rules.‟ Google insists web
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NB: ―Google is ―the biggest kin
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These are user experience issues Go
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NB: ―high quality content is some
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Google is on record as saying the e
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Low-quality or distracting SC (supp
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What is the PURPOSE of your page? I
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If A Page Exists Only To Make Money
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At the time, I didn‘t immediately
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we‘d know dental bridges is somet
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I think if you focus on like a clea
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What Is E.A.T.? Google aims to rank
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An example of “supplementary” c
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10. Sometimes, the MC of a landing
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Pop-ups suck, everybody seems to ag
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Google states: ―The Ad Experience
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NB: ―once you‘ve fixed the issu
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Use your judgment when evaluating p
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Pages that provide a poor user expe
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Such pages should be rated Lowest,
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Google, in many instances, would ra
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NB: ―Note: Some Webmasters have r
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include YELP and Amazon. Often - us
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Big sites v small sites? Sites with
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Highly satisfying website contact i
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4. Poor page design 5. Malicious ha
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These ‗quality updates‘ are ver
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Does the article provide original c
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If someone is putting the hours int
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Identifying which pages receive no
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REMEMBER - DEAD PAGES are only one
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Fortunately, we don‘t actually ne
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If your pages were designed to get
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So the sensible thing for any webma
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and in this instance, it refers to
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Page 85 and 86: Ranking Factors Google has HUNDREDS
Page 87 and 88: ultimately trusts the DOMAIN the pa
Page 89 and 90: Try and get links within page text
Page 91 and 92: Original content is king and will a
Page 93 and 94: hidden technique, but as you can se
Page 95 and 96: I only use emphasis if it‘s natur
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Page 99 and 100: NB: ―Basically you want to create
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Page 113 and 114: Alt Tags & ALT Text NOTE: Alt Tags
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Page 117 and 118: 2. www.hobo-web.co.uk/websites-clea
Page 119 and 120: How Google Treats Subdomains: “We
Page 121 and 122: Check how your site renders to Goog
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Page 125 and 126: If you don‘t HAVE site links, hav
Page 127 and 128: NB: ―Link to your important pages
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Page 139 and 140: In 2018 - this is a MUST HAVE best
Page 141 and 142: Do I Need A Google XML Sitemap For
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Page 145 and 146: A simple and elegant PHP copyright
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Page 149 and 150: KISS does not mean boring web pages
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Page 155 and 156: 2. AVOID: ―Allowing URLs created
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Page 159 and 160: Spamming Google is often counter-pr
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Page 173 and 174: Rank Google Guideline or Support Do
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