SEO Best eBook 2018 By Shahid Mahmum

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Google still uses links and PageRank: NB: ―DYK that after 18 years we’re still using* PageRank (and 100s of other signals) in ranking?‖ , Google <strong>2018</strong> Google is very probably also using user metrics in some way to determine the ‗quality‘ of your site: NB: ―I think that‘s always an option. Yeah. That‘s something that–I‘ve seen sites do that across the board,not specifically for blogs, but for content in general, where they would regularly go through all of their content and see, well, this content doesn’t get any clicks, or everyone who goes there kind of runs off screaming.‖ , Google Your online reputation is evidently calculated by Google from many metrics. Small businesses can still build this ‗domain reputation‘ over time if you focus on a content strategy based on depth and quality, rather than breadth when it comes to how content is published on your website. I did, on my own site. Instead of publishing LOTS of pages, focus on fewer pages that are of high quality. You can better predict your success in ranking for the long term for a particular keyword phrase this way. Then you rinse and repeat. Failure to meet these standards for quality content may impact rankings noticeably around major Google quality updates. Is Domain Age An Important Google Ranking Factor? No, not in isolation. Having a ten-year-old domain that Google knows nothing about is almost the same as having a brand new domain.
A 10-year-old site that‘s continually cited by, year on year, the actions of other, more authoritative, and trusted sites? That‘s valuable. But that‘s not the age of your website address ON ITS OWN in-play as a ranking factor. A one-year-old domain cited by authority sites is just as valuable if not more valuable than a ten-year-old domain with no links and no search-performance history. Perhaps Domain age may come into play when other factors are considered – but I think Google works very much like this on all levels, with all ‗Google ranking factors‗, and all ranking ‗conditions‘. I don‘t think you can consider discovering ‗ranking factors‘ without ‗ranking conditions‘. Other Ranking Factors: 1. Domain age; (NOT ON ITS OWN) 2. Length of site domain registration; (I don‘t see much benefit ON IT‖S OWN even knowing ―Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year.‖) – paying for a domain in advance just tells others you don‘t want anyone else using this domain name, it is not much of an indication that you‘re going to do something Google cares about). 3. Domain registration information was hidden/anonymous; (possibly, under human review if OTHER CONDITIONS are met like looking like a spam site) 4. Site top level domain (geographical focus, e.g. com versus co.uk); (YES) 5. Site top level domain (e.g. .com versus .info); (DEPENDS) 6. Subdomain or root domain? (DEPENDS) 7. Domain past records (how often it changed IP); (DEPENDS) 8. Domain past owners (how often the owner was changed) (DEPENDS) 9. Keywords in the domain; (DEFINITELY – ESPECIALLY EXACT KEYWORD MATCH – although Google has a lot of filters that mute the performance of an exact match domain in <strong>2018</strong>)) 10. Domain IP; (DEPENDS – for most, no) 11. Domain IP neighbours; (DEPENDS – for most, no) 12. Domain external mentions (non-linked citations) (perhaps) 13. Geo-targeting settings in Google Webmaster Tools (YES – of course)
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Full Of SEO For Expert & Beginners
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Technical Technical SEO deals with
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xx. Supplementary Content (SC) on a
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lxxxvi. Duplicate Content SEO Best
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Link to related content on your sit
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The „Rules.‟ Google insists web
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NB: ―Google is ―the biggest kin
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These are user experience issues Go
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NB: ―high quality content is some
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Google is on record as saying the e
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Low-quality or distracting SC (supp
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What is the PURPOSE of your page? I
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If A Page Exists Only To Make Money
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At the time, I didn‘t immediately
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we‘d know dental bridges is somet
Page 31 and 32: I think if you focus on like a clea
Page 33 and 34: What Is E.A.T.? Google aims to rank
Page 35 and 36: An example of “supplementary” c
Page 37 and 38: 10. Sometimes, the MC of a landing
Page 39 and 40: Pop-ups suck, everybody seems to ag
Page 41 and 42: Google states: ―The Ad Experience
Page 43 and 44: NB: ―once you‘ve fixed the issu
Page 45 and 46: Use your judgment when evaluating p
Page 47 and 48: Pages that provide a poor user expe
Page 49 and 50: Such pages should be rated Lowest,
Page 51 and 52: Google, in many instances, would ra
Page 53 and 54: NB: ―Note: Some Webmasters have r
Page 55 and 56: include YELP and Amazon. Often - us
Page 57 and 58: Big sites v small sites? Sites with
Page 59 and 60: Highly satisfying website contact i
Page 61 and 62: 4. Poor page design 5. Malicious ha
Page 63 and 64: These ‗quality updates‘ are ver
Page 65 and 66: Does the article provide original c
Page 67 and 68: If someone is putting the hours int
Page 69 and 70: Identifying which pages receive no
Page 71 and 72: REMEMBER - DEAD PAGES are only one
Page 73 and 74: Fortunately, we don‘t actually ne
Page 75 and 76: If your pages were designed to get
Page 77 and 78: So the sensible thing for any webma
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Page 81: An effect akin to ‗domain authori
Page 85 and 86: Ranking Factors Google has HUNDREDS
Page 87 and 88: ultimately trusts the DOMAIN the pa
Page 89 and 90: Try and get links within page text
Page 91 and 92: Original content is king and will a
Page 93 and 94: hidden technique, but as you can se
Page 95 and 96: I only use emphasis if it‘s natur
Page 97 and 98: I write natural page copy where pos
Page 99 and 100: NB: ―Basically you want to create
Page 101 and 102: Do You Need Lots of Text To Rank Pa
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Page 105 and 106: page with thin content. Google care
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Page 109 and 110: Google looks at the description but
Page 111 and 112: NOFOLLOW - prevents Googlebot from
Page 113 and 114: Alt Tags & ALT Text NOTE: Alt Tags
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Page 117 and 118: 2. www.hobo-web.co.uk/websites-clea
Page 119 and 120: How Google Treats Subdomains: “We
Page 121 and 122: Check how your site renders to Goog
Page 123 and 124: Google doesn‘t care if your page
Page 125 and 126: If you don‘t HAVE site links, hav
Page 127 and 128: NB: ―Link to your important pages
Page 129 and 130: Webmasters are confused about ‗pe
Page 131 and 132: At any rate - I don‘t need to kno
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301 Redirects Are POWERFUL & WHITE
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NB: ―Anytime you do a bigger chan
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ensure redirects you employ designe
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In 2018 - this is a MUST HAVE best
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Do I Need A Google XML Sitemap For
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If you are a business in the UK - y
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A simple and elegant PHP copyright
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Business hours are 09.00 a.m. to 17
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KISS does not mean boring web pages
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John specifically said 2 seconds di
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Google is fooled and manipulated ju
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2. AVOID: ―Allowing URLs created
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49. AVOID: ―Using text that is of
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Spamming Google is often counter-pr
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Do you have too many low-quality ba
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index those pages and then you want
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expert theythey‘re not scientist
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Good text, simple navigation struct
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sometimes that‘s ranking better s
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of using Google+ to confirm this to
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Rank Google Guideline or Support Do
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Rank Google Guideline or Support Do
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party service. Visit third party si
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SEO Best eBook 2018 By Shahid Mahmum

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