Business Chief April 2019

The breadth of the SAP portfolio is
legendary of course with capabilities
spanning ERP, procurement, CRM, HR,
MRP and so on you’d be hard put to
identify any weakness. There will doubtless
continue to be smaller acquisitions
as the potential of technologies like AI
and IoT are realized, but from here on in,
SAP can concentrate on its core mission.
“The journey for so many of our customers
is digital transformation. SAP is helping
them all the way, from finding the right
place for them to start to deploy some
solutions to implementing them. Some
of the companies we work with are
already through that journey; others
are not. With 425,000 customers in
180 countries it’s not surprising they
are on different timetables!”
The acquisition program since 2010
has hugely expanded what he calls
SAP’s addressable markets. “We have
crafted a strategy to ensure our customers
go through their digital transformation
and move to the cloud successfully,
deploying SAP technology to become
the best businesses they can be.”
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