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Business Chief April 2019

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digital content. [The technology] will<br />

improve efficiencies and facilitate<br />

the use of virtual and augmented<br />

reality, which we expect enterprises<br />

to start using to provide training and<br />

remote worker and customer support.<br />

We will even see the speed, reliability<br />

and low latency of 5G potentially used<br />

in smart factories and other enterprises<br />

such as hospitals to support new<br />

connected applications.”<br />

For Vodafone’s operations in the<br />

Americas, Morawski reveals that<br />

the mass-adoption of 5G could have<br />

significant, but manageable consequences.<br />

“At Vodafone, we see telecoms<br />

as the center of digital transformation<br />

efforts for our customers, as digital<br />

transformation continues to be a main<br />

priority for enterprises. In terms of what<br />

still needs to be done, we are in the<br />

process of transforming our Vodafone<br />

owned networks to be able to take on<br />

5G,” he says. “We believe 5G will enable<br />

a major shift in our customer’s experience,<br />

yet it probably won’t cause significant<br />

changes in customer behavior like<br />

the jump to 4G did. 4G ushered in the<br />

significant shift in the consumption of<br />

video and streaming services through<br />

41<br />

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