Case_In_Point_7th_Edition_Page001_183_2

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+ Questions About YouThe first part of the interview is all about “getting to know you.” McKinsey calls it a PEI, which stands forPersonal Experience Interview. They will ask you to come up with several examples of times when youinfluenced or persuaded a group, about your relationship-building style, and about goals that you set foryourself and were successful in meeting. Interviewers will ask you several questions drawn from yourrésumé (anything on your résumé is fair game). They may even ask, “Your life is a newspaper article.What’s the headline?”What they are looking for:a confident, comfortable demeanor and strong communication skills (Are you a nervous wreck?)leadership ability and initiative (Forget about the time you organized that keg party.)ability to be a team player (Do you play well with others?)drive, aspirations, energy, morals, and ethics (Do you have any?)In this part of the interview you should be responding, not thinking. During the case questions you’regoing to do enough thinking to last you for a week. You need to research yourself beforehand. Look atthe list of the most commonly asked questions in a consulting interview (see sidebar). You may not beasked any of these questions, but if you take the time to write out the answers or, better yet, bullet pointthe answers, you will be forced to think about things you haven’t thought about in years (or ever). Don’tbe surprised if the interviewer asks, “Tell me about a time you persuaded a group to do something theydidn’t want to do.” You give her your answer and she replies, “Great, give me another example.” It iscommon for interviewers to ask for two or three examples for the same question. When thinking throughyour answers, go three stories deep. Remember to bullet point your answers instead of writingpassages. People try to memorize passages, but unless you’re Gwyneth Paltrow, there is no way you’regoing to deliver your answer and make it seem real.COMMONLY ASKED CONSULTING INTERVIEW QUESTIONSIf you take the time to answer these questions before the interview, you will be more articulate andfocused when it comes time to perform.Tell me about yourself.What are you doing here?Why consulting?Why did you pick your school?What do you think consultants do?What do you know about this job and our firm?Why would you choose our firm over our competitors?How are your quantitative skills?What percentage is 7 of 63?Tell me of a time you showed leadership skills.Tell me of a time you were a team player.Give me an example of a time you influenced or persuaded a group.Tell me about a recent crisis you handled.Have you ever failed at anything?Tell me about a time you took the initiative to start something.What type of work do you like to do best?
With which other firms are you interviewing?Which other industries are you looking into?What accomplishments have given you the greatest satisfaction?What experiences/skills do you feel are particularly transferable to our organization?Why should I hire you?
Page 2 and 3: AMAZON REVlEWSSecret to success —
Page 5 and 6: CQ INTERACTIVEThe most advanced onl
Page 8 and 9: AckndwIebgmentsSpecial thanks are d
Page 10 and 11: DedicationTo my closest friends: Er
Page 12 and 13: Five C’s and Four P’sBCG Matrix
Page 14 and 15: 2 : The InterviewRelax, it’s wors
Page 18 and 19: Interviewers remember stories and a
Page 20 and 21: 9. You’ll work on multiple projec
Page 22 and 23: + Possiole Math QuestionThey may as
Page 24 and 25: + Your QuestionsThe last part of th
Page 26 and 27: + The Grand Finale: Why Should I Hi
Page 28 and 29: First Rouno TeIephone InterviewsThe
Page 30 and 31: + Stress lnterviewsWell, they’re
Page 32 and 33: + A¡vice for lnternational Stuoent
Page 34 and 35: 3 : Case QuestionsA case question i
Page 36 and 37: + Case PreparatibnCase questions ca
Page 38 and 39: [ 1. Listen to the Question ]Listen
Page 40 and 41: [ 3. Summarize the Question ]After
Page 42 and 43: [ 5. Ask Clarifying Questions ]You
Page 44 and 45: [ 7. Hold That Thought for “One A
Page 46 and 47: [ 9. Work the Numbers ]If possiqle,
Page 48 and 49: [ 11. Be Creative and Brainstorm ]S
Page 50 and 51: [ 13. Bring p r tre w and o S u mri
Page 52 and 53: The Bags ¦f p ¦§¨There are thre
Page 54 and 55: U S.If you tried to answer this que
Page 56 and 57: A PIs called “widgets,” which o
Page 58 and 59: N C aseei se nu m er b Aases:E very
Page 60 and 61: DuPont has just invented a lightwei
Page 62 and 63: problem with each 5uestion.Students
Page 64 and 65: Trends over time are generally show
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Wrona: What has been going on with
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+ The Trou!"e p rh tMathDo you have
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+ The Summary and The Final SlideIn
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4 : The #vy Case System©
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You may want to read through the fo
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[ 1. Summarize the Question ]This s
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[ 3. Ask Clarifying Questions ]As w
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+ The 12 CaTe Scena: OTh
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[ 2. %n&ustr1 2nao1st s Pw uestt An
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[ 3. Mergers an1 2 : sP O hw nsA Pi
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[ 4. Developing a New Product ]Ques
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[ 5. Pricing Strategies ]Question:
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[ 6I Growth Strategies ]Question: X
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P ustomersWho are our customers?How
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[ 9. ,ncreasin2 :aoes tP weskiAnS C
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[ 11I .mproving the Bottom Line: Pr
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To learn more about a typical Profi
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N t w =uc P roPP rw c t H ow ay? P
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5 : ADDitiEnal anD Tools : Oat P Er
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[ Five C’s TCF1 2 : OWhat h ido y
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+ BCG MatrixIn 1998, Wiley Press pu
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The high-share, high-growth product
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+ The Value ChainIn his 1985 book C
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+ An Aristoteli1n 2r1 :eo ortAristo
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+ “Pf” Scenarios to RememberSal
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+ Business Case pi1 s• If you eve
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6 : Practice Cases
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+ HarRey-Davidson®Interviewer: Our
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Interviewer: Yes, garb is merchandi
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based. Harley can raise the prices
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+ Case StartsMany people struggle w
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CasesCS1: Palm Tree Plantation Expo
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CS2 Hong Kong Video Games NotesSumm
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CS4 XCV TechnologySummarize the cas
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CS6 GIoYaI MZtor CarsSummarize the
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CS8 ltalian C\1 2 tT:hian]TtSummari
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+ Case ^n_eTpevel :1. T eT ian c n
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That’s a very interesting graphI
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One example might be to look to see
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co: n i f efinition o ’ r T of hi
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F : T rtrute t k fi1 re ort : lat I
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+ Coke ®Case 4: Coca-Cola® is try
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- Interesting. Thanks.Type of case:
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are people willing to pay? And is i
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) e.onkT .oulk pe Uo3 l a joint ten
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p te lrsm o m t owould r u c do is
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p tew lour T am m toAer ore- mrT t
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I’m going to do part of this thro
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+ Cow Brothers Premium Ice CreamCas
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- The supermarkets carry five at a
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- Can be used for thinning hair as
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/et.s talk au w i o st-based n w pr
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+ Wireless WorriesCase 1 1 2 : O h
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tt tells m e toat ueoule T ito Aedi
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+ Cowwege MaiwCase 1 2 : O xient h
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- How else can students get the wor
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w h i c h es gm e ia vl ie tless t
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Well, first we have the membership
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