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Desempeño CoN seNTIDo - PepsiCo

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<strong>PepsiCo</strong> Mexico has been present in Mexico for over<br />

100 years, in which we have continuously confirmed<br />

our commitment to sustainable growth through<br />

the work of everyone involved in this great family,<br />

integrated by Sabritas, Gamesa-Quaker, Pepsi,<br />

Gatorade and Sonric’s.<br />

Over time, our organization has experienced<br />

challenges that we have addressed by<br />

reinventing ourselves and redesigning our<br />

structure; proof of this was that during<br />

2010 we announced the global acquisition<br />

of two of our main bottlers, which created<br />

Pepsi Beverages Company in our country. Likewise, we<br />

established <strong>PepsiCo</strong> Foods Mexico, Central America and<br />

Caribbean through the merge of our food business platforms,<br />

Sabritas, Gamesa-Quaker and Sonric’s and our operations in<br />

Central America and the Caribbean.<br />

With our Performance with Purpose mission and The<br />

Promise of <strong>PepsiCo</strong> as our framework, we are proud to<br />

present our first Sustainability Report, in which we share part<br />

of our history and our accomplishments in 2009-2010.<br />

Performance with Purpose is established on three pillars:<br />

The Human Sustainability pillar, especially through the<br />

Vive Saludable program, establishes actions to promote<br />

healthier lifestyles and to strengthen our product portfolio,<br />

responding efficiently to our consumers’ needs.<br />

Additionally, we have set forth a strong commitment to<br />

the sustainable development of the community by promoting<br />

nutrition, health and education programs, and through<br />

community service initiatives along with shared<br />

responsibility models, led by both the Sabritas Foundation<br />

and the Gamesa-Quaker Foundation.<br />

Regarding Environmental Sustainability, through our<br />

resource conservation program (ReCon), we have reduced<br />

our carbon footprint and made a more efficient use of water,<br />

actions that allow us to fulfill the promise to care for the<br />

planet.<br />

Finally, through the Talent Sustainability pillar, we<br />

have established programs to encourage the personal and<br />

professional growth of our associates, practices which have<br />

earned us recognition from various institutions.<br />

We are certain that through our philosophy and a<br />

renovated structure we will maintain market leadership and<br />

guarantee sustained growth.<br />

On behalf of the companies that form <strong>PepsiCo</strong> Mexico<br />

and more than 55,000 associates, we are pleased to share<br />

this report, truthful testimony of the actions derived from our<br />

mission Performance with Purpose, and proof of <strong>PepsiCo</strong>’s<br />

commitment to contribute to Mexico’s economic, social and<br />

environmental development.<br />

Paula Santilli<br />

Presidenta <strong>PepsiCo</strong> Bebidas México<br />

President <strong>PepsiCo</strong> Beverages Mexico<br />

Pedro Padierna Bartning<br />

Presidente <strong>PepsiCo</strong> Alimentos México,<br />

Centroamérica y Caribe<br />

President <strong>PepsiCo</strong> Foods Mexico,<br />

Central America and the Caribbean<br />

reporte DE SUSTENTABILIDAD PEPSICO MÉXICO 2009-2010 | 09

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