Desempeño CoN seNTIDo - PepsiCo

Partnerships with external
institutions, authorities and experts
At PepsiCo we are aware that in order to
collaborate in addressing the challenges
of global nutrition, it is necessary to work
in alliance with others. For this reason,
we are actively working with both local
and global allies, to generate links with
outside entities in health areas, nutrition
and sports, at the government level,
non-profit organizations and amongst
academics.
R SEP / Latin American Institute of
Educational Communication (ILCE).-
From this institute the necessary
support materials were made available
for schools at the national level
and it was possible be in constant
communication with the coordinators
of the E-learning course, as well
as with the directors and teachers of
the participating schools. Through
the School Online Network they have
developed three e-learning training
courses for professors who use the
software.
The Vive Saludable School Program is a
clear example of our partnerships with
public and social institutions such as:
R Arturo Rosenblueth Foundation /
Galileo Educational Technology.- The
foundation was in charge of designing
the pedagogical tool that is the central
axis of the program, supplying
their experience and knowledge in
the application of new technology
of education. At the same time, they
can measure the learning results
with evaluation indicators designed
specifically for this program.
R
SEP / National Physical Education and
Sports Commission (CONADE).- The
commission allowed the use of its routine
National Program of Physical Activation
for the Vive Saludable School
Program, and consulted in the hiring
of promoters in order to train teachers
of physical education.
R The Union for Business Leaders for
Technology in Education (UNETE).-
Yearly this institution installs the software
in the UNETE schools network
and they promote its use and content
via their virtual community.
R As well, the companies that are part
of PepsiCo Mexico are members of
the Mexican Council of the Consumption
Products Industry, A.C. (Con-
Mexico). This partnership objective
is to contribute to the protection of
the population against health risks,
through actions of promotion and
prevention of illnesses and accidents.
R In the same respect, we have established
strategic alliances with other
organisms and associations, the
most important being the Ministries
of Health and Economy, the Federal
Consumer Protection Agency, as well
as academic institutions such as the
National Autonomous University of
Mexico (UNAM) and the Tec de Monterrey
(ITESM).
reporte DE SUSTENTABILIDAD PEPSICO méxico 2009-2010 | 67