Desempeño CoN seNTIDo - PepsiCo

Up to 2009, the Vive Saludable School
Program has achieved the following
objectives:
At the beginning of the program, in 2007,
we had 3,000 public and private schools.
In the following years we have come to
participate in more than 4,000 public
and private schools, thanks to various
activities implemented, including:
R Distribution and installation of software
thanks to the partnership with
UNETE.
R Creation of a virtual space that permits
the school community, particularly
the teachers, to exchange views
about the Vive Saludable School
Program; this space, called UNETE
Virtual Community includes different
tools for learning and is based in
social network technologies in which
the Vive Saludable School Program
occupies an important place.
R E-learning courses have been developed
and presented through the
partnership with the ILCE in the Red
Escolar platform (school online network);
in 2009 this course attained
curricular value for public system
teachers; teachers in 138 schools
have graduated from this course.
R We have reached a 1.5 million children
at the national level.
Alianza con la Comisión Nacional
del Deporte (CONADE) a favor de la
actividad física
Con el objetivo de promover la actividad
física regular a partir de la opinión de
profesionales del deporte, diseñamos, en
alianza con la CONADE, rutinas de ejercicios
para posteriormente plasmarlas de
manera clara y sencilla en 15,000 pósters.
Partnership with the National Sports
Commission (CONADE) in promotion
of physical activity
With the objective of promoting regular
physical activity, based on the opinions
of sports professionals, we designed
materials to promote exercise routines in
partnership with the CONADE, we have
now produced 15,000 posters in clear
and simple presentations.
reporte DE SUSTENTABILIDAD PEPSICO méxico 2009-2010 | 65