Sfogliabile_AeL_n3_GIUGNO_2016

Events
byRobertoGuccione
Alluminio Agnelli will be called
“Famiglia di imprese”
A great convention with
all employees in Lallio, in
the historical aluminium
kitchenware factory
The cultural centre dedicated to cooking tools,
Saps Cooking Lab, in Lallio, in the industrial area
near Bergamo, where Baldassare Agnelli, the historical
kitchenware factory, is located, was the
From left: Paolo and Baldassare Agnelli (photo: Antonio Milesi)
Da sinistra, Paolo e Baldassare Agnelli
venue for an exclusive meeting organized for the group’s
employees held on April 15th. This special convention was
dedicatedtothepresentationofthenewlogoandnew
name,“FamigliadiImprese”(“CompanyFamilies”),conceived
by the Roman agency, Consenso; as from today
thisnamewillbetheemblemofthegroupthatforover
100 years has played a very important role in the history
of aluminium in Italy. The new corporate image was presented
by Stefano Colarieti, manager of the communication
agency, together with Paolo and Baldassare Agnelli,
thetwobrotherswhoareatthehelmofthe13manufacturing
companies operating in the aluminium sector,
from metal recycling through transformation to the finished
product, with300 employees and 148 million Euros
sales turnover, ad their sons Angelo, Cristiano and Enrico,
the group’s fourth generation. The younger men illustrated
the current trends and the future of the group to the
many participants who attended the convention, employees,
sales agents, Italian and foreign cooperators: Angelo,
40 years old, CEO of Baldassare Agnelli, Fasa and Agnelli
USA, the American branch of the Bergamo-based company,nowinvolvedine-commerce,internationaldevelopment
and in the wellness aspect of cooking utensils;
Cristiano, 34 years old, managing director of Alugreen,
the group’s foundry, and general manager of Trafilerie
Alexia and AlucolorOX; finally the youngest son, Enrico,
30 years old, General Manager, Agnelli Metalli and Agnelli
Metalli Poland, the group’s segment dedicated to construction,oneoftheindustriesthatsufferedthehardest
and longest-lasting blows because of the crisis. These
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