swiss label - Com Consulting SA
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The Association for Industry in Ticino (AITI) is a private organisation based in Lugano, created in 1962 to promote and<br />
support industry in the canton of Ticino at an economic, social, cultural and political level. The AITI – headed by Daniele Lotti<br />
and directed by Stefano Modenini – is the main association for the industrial enterprises operating in the canton.<br />
The AITI includes 211 enterprises operating in the canton,<br />
132 of which are industrial, 69 in industrial services and<br />
10 trade associations. The affiliate companies constitute<br />
almost all businesses with more than 100 employees operating in<br />
Ticino, and provide employment to another 15,000 workers (13,000<br />
in the manufacturing sector and 2,000 in the service sector) and, with<br />
a turnover far exceeding 13 billion Swiss francs, they make up the<br />
major share of the canton’s industrial sector. This makes the AITI the<br />
most representative association of the entire industrial sector in<br />
Ticino. As such it includes companies with the longest tradition, the<br />
most innovative content and the greatest export orientation.<br />
AITI’s basic task is to support and defend, as well as to represent the<br />
prerogatives of its affiliate companies, thereby contributing to the<br />
process of industrial economic development and to protecting the<br />
structural conditions offered by the canton’s business environment.<br />
“Our industrial system,” explains Stefano Modenini, “is composed<br />
mainly of small and medium-sized enterprises with a strong export<br />
bias.” It represents the canton’s leading sector in terms of wealth<br />
creation, with around 21% of GDP. A fact that although maybe not<br />
widely known, is certainly direct evidence of the entrepreneurial spirit<br />
and operational capacity of the industrial companies established in the<br />
canton of Ticino. Indeed, these companies operate on the main global<br />
markets, some of them as world leaders.<br />
But exporting also means being exposed on the front line of fierce<br />
international competition. For this reason, the industrial sector in<br />
Ticino has always kept a close eye on the processes of opening markets<br />
and on the development of bilateral and multilateral relations with<br />
nations and organisations of particular relevance to Switzerland.<br />
The international reach of the industrial companies based in the<br />
canton of Ticino is experienced to the full by the Association; this<br />
dynamic has produced not only the experience that makes these<br />
companies welcome even in the most far-flung countries of the world,<br />
but also the ability to interpret the needs of companies wishing to set<br />
up in Ticino or already operating there.<br />
Swiss Label Ticino 2010<br />
AITI – Association for Industry in Ticino<br />
Industry in Ticino competes on a global scale<br />
Over the next few years, the AITI – which is due to celebrate its<br />
fiftieth anniversary in 2012 – will be called upon to intensify its efforts<br />
in representing the interests of industrial companies in the canton of<br />
Ticino to the best of its ability, not forgetting that the AITI also plays<br />
a public role in dialogue with institutions and countries. “There is no<br />
doubt,” declares director Modenini, “that responding to the needs of<br />
our own businesses must be our first priority.”<br />
One of the AITI’s next undertakings will be to make the characteristics<br />
and potentials of industry in the Ticino better known to the general<br />
public, with the aim in particular of attracting young people to the<br />
industrial professions. “People’s image of industry,” continues Modenini,<br />
“tends to be set in the past and no longer matches today’s reality, whereas<br />
in fact it includes as many modern and technologically advanced<br />
companies as businesses in the more traditional branches of industry.”<br />
There are plenty of uncertainties for the future, many of them linked<br />
to economic development, but industry in the canton of Ticino will not<br />
be caught unprepared. Technical skills and capacity, trustworthiness<br />
and reliability, recognition of the “Swiss made” brand abroad, technological<br />
innovation, competitive structural conditions on the ground,<br />
are all factors destined to enable companies to develop in synch with<br />
the expectations of markets.<br />
AITI – Associazione industrie ticinesi<br />
Corso Elvezia 16 – c.p. 5130 - CH-6901 Lugano<br />
Tel.: +41 (0)91 911 84 84 - Fax: +41 (0)91 923 46 36<br />
E-mail: info@aiti.ch - Website: www.aiti.ch<br />
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