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1What is online journalism? - Ayo Menulis FISIP UAJY

1What is online journalism? - Ayo Menulis FISIP UAJY

1What is online journalism? - Ayo Menulis FISIP UAJY

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Online story construction 125<br />

completely irregular and unpredictable. However, as a production<br />

model, it <strong>is</strong> a paragon of linearity, at least at the level of the ‘info<br />

chunk’. Journal<strong>is</strong>m and content creation need production models.<br />

For text, there <strong>is</strong> not much to beat the pyramid for linearity.<br />

So when we d<strong>is</strong>mantle the pyramid for <strong>online</strong> use, do we take it<br />

apart from the apex down, in three or four sections like a child’s<br />

wooden block toy? Th<strong>is</strong> would leave us with some very strange<br />

shapes, and therefore story structures. Surely, instead, we build a<br />

series of linked pyramid-shaped chunks, which means we do not<br />

d<strong>is</strong>card it completely.<br />

Before moving on, we should consider three other reasons for<br />

retaining a linear structure when writing for <strong>online</strong>.<br />

First, some people want news at any time. They seek a similar<br />

linear product to the ‘old media’ when they go <strong>online</strong>. They use<br />

th<strong>is</strong> medium primarily because of its immediacy, rather than its<br />

ability to break a story down into different chunks. They are<br />

seeking a conc<strong>is</strong>e digest of a story or the news in general, but they<br />

want it now, even at three o’clock in the morning, and they want<br />

it fresh. Not that it always comes that way.<br />

Second, some people want news in any place. Wireless Internet<br />

delivers news and information to your mobile phone. However, the<br />

clumsy interface (small screen size and restricted command<br />

input) d<strong>is</strong>courages a ‘rich media’ experience. At the moment, it’s<br />

better to keep it straight and simple. Keep it linear.<br />

Finally, a short fanfare on muted trumpet for shovelware. Th<strong>is</strong><br />

<strong>is</strong> usually a term of abuse among the cognoscenti, referring to the<br />

way newspapers put their hard copy content direct <strong>online</strong> with<br />

little or no adaptation for the new medium. The complete pyramid<br />

in all its digital glory.<br />

However, actually, some people rather like shovelware. The<br />

global reach of the web allows citizens in exile who are unable to<br />

buy their local paper on the other side of the world to pick up a<br />

copy <strong>online</strong>. They want the back page sports reports exactly as<br />

they appear in the printed version – the same style, the same<br />

content . . . the same linear structure. Long live linearity.<br />

Once again, the medium <strong>is</strong> telling the journal<strong>is</strong>t to be flexible, not<br />

dogmatic and that it’s the user who decides. In <strong>online</strong> journal<strong>is</strong>m<br />

there <strong>is</strong> a role for both the deconstructed and the digest.

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