1What is online journalism? - Ayo Menulis FISIP UAJY
1What is online journalism? - Ayo Menulis FISIP UAJY
1What is online journalism? - Ayo Menulis FISIP UAJY
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
22 Journal<strong>is</strong>m Online<br />
Multiple pagination<br />
A web site can have hundred of separate pages, linked to each<br />
other but also capable of being read and understood in <strong>is</strong>olation.<br />
Th<strong>is</strong> increases the amount and range of both the news coverage<br />
and the potential audience.<br />
Multimedia<br />
Web sites can offer, with varying degrees of user-friendliness,<br />
text, audio, graphics, animated graphics, still pictures and moving<br />
pictures. TV <strong>is</strong> king but video so far has been the Cinderella of<br />
web publ<strong>is</strong>hing – or perhaps ugly s<strong>is</strong>ter would be a better<br />
description. Tiny, fuzzy, jumping pictures of what you can see<br />
anyway on telev<strong>is</strong>ion (e.g. telev<strong>is</strong>ion news reports) have belied the<br />
web’s cutting-edge reputation.<br />
The problem <strong>is</strong> that video contains an awful lot of ‘bits’ of<br />
information and they cannot all travel down the pipe (usually a<br />
telephone wire) to the PC quickly enough. The situation <strong>is</strong><br />
improving. Th<strong>is</strong> digital information can be compressed to reduce<br />
the amount of space it uses and the size of the pipe (bandwidth)<br />
will also increase. Even within current restrictions, the sites of the<br />
BBC and CNN (which want to exploit their ex<strong>is</strong>ting video news<br />
resources) are showing what can be done.<br />
Multimedia can provide multiple textures to journal<strong>is</strong>m. For<br />
example, you can hear the eye-witness account while reading the<br />
journal<strong>is</strong>t’s report. Although the application <strong>is</strong> still rudimentary<br />
on many sites, the potential <strong>is</strong> there and it will be realized,<br />
particularly when telev<strong>is</strong>ion and the Web converge.<br />
Flexible delivery platforms<br />
A single <strong>online</strong> news provider can take one piece of information<br />
and put it on a web news page, include it in a searchable database<br />
of information or send it to a mobile phone d<strong>is</strong>play screen. How to<br />
‘re-purpose’ content to harness th<strong>is</strong> flexibility of <strong>online</strong> delivery <strong>is</strong><br />
pre-occupying many news organizations at present. The economics<br />
of re-purposing are very attractive. Gathering the information,<br />
particularly in news, <strong>is</strong> often the expensive part. Once you have<br />
the information, it makes sense to get it to as many people and in
Change language