1What is online journalism? - Ayo Menulis FISIP UAJY

136 Journalism Online
Figure 5.2: Audio and video are becoming major content features for
sites that have plenty of them and can present them well, such as this
BBC site.
a black hole. In theory, it is a small thing to equip your reporter
with a mini disc recorder as well as a notepad. Yet, in practice,
many print-based news operations have, at best, only tinkered
with audio and video. As the market becomes more discerning,
the established news brands may decide to become more
specialized and play to their distinctive strengths. It is hard to see
multimedia becoming universal at this level, apart from, of course,
the use of graphics.