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1What is online journalism? - Ayo Menulis FISIP UAJY

1What is online journalism? - Ayo Menulis FISIP UAJY

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72 Journal<strong>is</strong>m Online<br />

The secret lies in the suffix (section at the end) known as the<br />

‘domain’. It <strong>is</strong> worth familiarizing yourself with the key domain<br />

names because they can help you both identify and find web sites<br />

and pages.<br />

Domains are split into two key areas – one denotes geography,<br />

the other signals the main purpose of the organization.<br />

We have already mentioned .com. Th<strong>is</strong> simply stands for<br />

‘commercial’ and denotes that the site in question <strong>is</strong> probably, but<br />

not always, a business or commercial venture. Dotcoms started in<br />

the United States, but have spread beyond, to the UK in<br />

particular.<br />

Other domains that denote the purpose of the organization<br />

include:<br />

.co.uk, which <strong>is</strong> UK commercial;<br />

.edu, which <strong>is</strong> education;<br />

.ac.uk, which <strong>is</strong> UK higher education;<br />

.gov, which <strong>is</strong> government;<br />

.int, which <strong>is</strong> international organizations;<br />

.mil, which <strong>is</strong> US Department of Defense;<br />

.net, which <strong>is</strong> networks; and<br />

.org, which <strong>is</strong> non-commercial organizations.<br />

The geographical codes are often more clear cut, for example .au<br />

<strong>is</strong> Australia and .ca <strong>is</strong> Canada. However, some would be more<br />

difficult to guess. Neither Portugal (.pt) or Poland (.pl) have the<br />

code .po (Po <strong>is</strong> in fact <strong>is</strong> a Tellytubby with a purple friend called<br />

Tinky Winky).<br />

As can be seen from the l<strong>is</strong>t above, some domains combine the<br />

two. The University of Central Lancashire <strong>is</strong> a University in the<br />

UK. Its URL <strong>is</strong> uclan.ac.uk. If we break that down we can see the<br />

following:<br />

uclan. (University of Central Lancashire);<br />

ac.(University domain); and<br />

uk (uk domain).<br />

In th<strong>is</strong> instance ‘ac’ denotes the purpose and ‘uk’ denotes the<br />

geographical location. So just by examining a simple URL such as

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