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Evaluative Meanings and Disciplinary Values - eTheses Repository ...

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The above concordances are extracted from business sub-disciplines such as accounting, law<br />

<strong>and</strong> management. No examples present a fully positive degree of optimism except line 04.<br />

The writer particularly argues his/her view of non-optimism through linguistic markers such<br />

as but, while <strong>and</strong> less (underlined in the examples above). As the following exp<strong>and</strong>ed versions<br />

of line 01 with but <strong>and</strong> 02 with while <strong>and</strong> more illustrate, optimistic about N tends to occur in<br />

<br />

:<br />

Analysts may be optimistic about earnings, but if investors use the correct discount rate, analyst<br />

optimism will not lead to an overstated risk premium, but to an inflated price.<br />

(Accounting2005_2)<br />

For example, while it seems that owners who own larger firms are more optimistic about future<br />

increased sales, it would not be appropriate to suggest, based on these results, that smaller firms<br />

"just need to get larger" in order to become more optimistic; (BC: Management2000_31)<br />

In the first example, the writer overtly expresses his/her doubtful attitude towards analysts<br />

optimism about earnings, by presenting a counter-example in a but clause. In the second<br />

example, the writer implicitly suggests that the size of firms is not closely relevant to owners<br />

optimism about future increased sales. That is, the LSP optimistic about N tends to feature in<br />

phraseologies that contrast positive observations about current states of affairs with more<br />

negative assessments on the part of the writer. Through this argument structure, writers in BC<br />

cast doubt on conventional ways of thinking, <strong>and</strong> suggest new (<strong>and</strong> rather more cautious)<br />

ways of looking at things. It is also important to note that this argument structure does not<br />

occur at all in ALC. This being the case, it is reasonable to claim that this particular LSP<br />

expresses very different modalities of evaluation in the academic discourses of applied<br />

linguistics <strong>and</strong> business studies.<br />

78

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