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Each company defines its own sustainable development priorities depending on <strong>the</strong> nature<br />
of its business, <strong>the</strong> context in which it is developing, its performance and strategic vision.<br />
<strong>Groupe</strong> SEB has defined five priority areas, each with its own specific action plan.<br />
SUSTAINABLE DEVELOPMENT:<br />
FIVE PRIORITY AREAS<br />
Enforcing ethical values<br />
Within <strong>the</strong> space of 10 years, <strong>the</strong> Group has doubled in size. It has taken over new companies<br />
and its centre of gravity has shifted towards emerging economies. The Group is vigilant at all times to<br />
ensure that this expansion is carried out in compliance with its corporate, social and environmental<br />
principles. To achieve this, it is gradually putting toge<strong>the</strong>r a formal reference system on a worldwide<br />
scale. Two projects that began in 2011 are a significant step forward - <strong>the</strong> creation of a global Code<br />
of Ethics and <strong>the</strong> implementation of better procedures for monitoring suppliers.<br />
Adhering to a social responsibility policy<br />
The globalisation of <strong>the</strong> Group is accompanied by <strong>the</strong> consolidation of a global social<br />
platform, based on <strong>the</strong> principles of fairness and respect for <strong>the</strong> individual. The Group encourages social<br />
dialogue beyond <strong>the</strong> French entities and is already ahead of <strong>the</strong> game in this respect: 85 collective<br />
agreements were signed around <strong>the</strong> world in 2011. Our objective is also to ensure that in each country,<br />
employees benefit from good working conditions compared with local standards. We also have<br />
ambitious action plans concerning health and safety.<br />
54 Business and Sustainable Development Report 2011