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Sex, Gender, Becoming - PULP

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Shopping for gender 67<br />

Massey draws attention to the fact that his reading of space, time,<br />

and money in modernism takes no cognisance of gender. 39 She relates<br />

this to the notion that time has been gendered as male and space as<br />

female. Massey explains that time is habitually equated with history,<br />

progress, civilisation, science, politics, reason, transcendence, order,<br />

narrative, politics, vitality, sequential coherence, and logic — in other<br />

words, so-called (male) modernist ideas. 40 Space, on the other hand,<br />

signifies statis, reproduction, nostalgia, emotion, aesthetics, the<br />

body, immanence, chaos, neutrality, passivity, description, and lack<br />

of coherence. The dichotomies or binary oppositions such as culture/<br />

nature, based on the ideological construction A/Not-A, establish<br />

differences that privilege the dominant social group. Massey<br />

therefore postulates that the time/space dichotomy is similar to the<br />

man/woman binary wherein the latter signifies lack or absence. This,<br />

she argues, underlies not only the social construction of gender<br />

difference, but also the power relations instituted and maintained by<br />

this process. 41<br />

Massey contends that both Harvey (1989) and Fredric Jameson (in<br />

Postmodernism, or, the cultural logic of late capitalism, 1991) decry<br />

the loss of temporality in the postmodern world, which they believe<br />

has been supplanted by spatiality. 42 Elizabeth Wilson explains that<br />

the male city culture embodied in modernism was threatened both by<br />

the presence of women and their potential to escape the confines of<br />

patriarchal control 43 — the fear of sexual licence in the city, as<br />

personified by the dyad of woman/disorder, and the fear of unordered<br />

spatiality resulted in the controlling spatial mechanisms of modernity.<br />

Massey similarly believes that the spatial dislocation or complexity<br />

that Jameson characterises as vertiginous terror caused by the<br />

hyperspaces of postmodernism that defy cognitive comprehension,<br />

aligns with the perception that space is coded as female. 44 The spaces<br />

of shopping malls are often chaotic and labyrinthine and resist the<br />

ordering machine of modernity and its desire to transcend the<br />

disorder of space (and the feminine).<br />

Malls are frequently invested with nostalgic imagery, and as Massey<br />

observes, places that ‘reverberate with nostalgia for something lost<br />

[as well as for stability, reliability and authenticity] are coded<br />

female’. 45 The biological model that sees cities as bodies that are<br />

born, grow, conceive, reproduce and die is also a gendered position<br />

that holds that cities resulted when the male world of hunting gave<br />

39 Massey (n 38 above) 230-235.<br />

40 Massey 257, 267.<br />

41<br />

Massey 257.<br />

42 Massey 258.<br />

43 E Wilson ‘The invisible flâneur’ (1992) 191 New Left Review 90-91.<br />

44<br />

Massey 258, 267.<br />

45 Massey 180.

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