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Boxoffice-October.01.1955

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ecause<br />

More Companies Now<br />

In Atlas-RKO Plan<br />

NEW YORK Ucl.iil.s oi ii wKloiiod merger<br />

plan that will t-ake in four companies of the<br />

Atlas Corp. Kroup as well us KKO Pictures<br />

Corp. arc now beinR worked out by Floyd<br />

Odium and his n-ssociates He expects these<br />

will be completed within tliree weeks.<br />

The companies now Included in the proposed<br />

merger are: All-fleets. Inc.; San Diego<br />

Corp.; Albuquerque Associated Oil Co. and<br />

Wasatch Corp., all owning oil properties and<br />

uranium holdings.<br />

There will be a general exchange of stock<br />

for shares In the proposed new corporation,<br />

with some of them rated down to small percentages<br />

of a share. Alrfleets, for instance,<br />

would be exchanged for 0.6 of a share of<br />

Atlas Corp.<br />

Odium said one or more additional companies<br />

will be Included In the merger and<br />

that there might be a split of the present<br />

Atlas Corp. stock.<br />

Some opposition developed when the<br />

Wasatch merger proposal w'as first mentioned,<br />

but this probably will await further development<br />

of the new plan.<br />

How far the oppwsition will get cannot be<br />

predicted. Hughes owns 1,262,000 shares and<br />

Atlas owns 907,100.<br />

RKO Pictures has about $18,000,000 in cash<br />

on hand and a tax loss carryover estimated<br />

to be worth S30.000.000 in three years.<br />

The market value of the RKO stock has<br />

been declining. Atlas sold 66.400 shares during<br />

August and 20.000 during July. The stock Is<br />

now quoted at $7.12 S.<br />

RKO Rad:o Pictures, recently acquired by<br />

General Teleradio, is not affected by any of<br />

these negotiations.<br />

Technicolor to Diversify<br />

By Doing Amateur Films<br />

NEW YORK—Technicolor Motion Plctiue<br />

Corp. is going in for diversification by engaging<br />

in the business of processing amateur<br />

Kodachi-ome film when such film becomes<br />

available under license from the Eastman<br />

Kodak Co., Dr. Herbert T. Kalmus, president<br />

and general manager, told the directors at a<br />

meeting here Tuesday i27».<br />

At the same time Dr. Kalmus said orders<br />

for manufacture and delivery during the last<br />

part of 1955 showed a drop of about 30 per<br />

cent from the previous quarters. About 400<br />

employes of the 2.000 on the payroll will be<br />

laid off.<br />

Diu-ing the fourth quarter a large number<br />

of release printing schedules have been postponed.<br />

The new Technicolor process will require<br />

a few more months to reach large scale<br />

operations. Dr. Kalmus .said.<br />

With September earnings estimated, consolidated<br />

profit, after taxes, is estimated at<br />

$1,775,000 for the first nine months of 1955,<br />

or 89 cents per share. This compares with<br />

$1,427,000. or 73 cenUs per share in the corresponding<br />

period of 1954.<br />

The board voted a dividend of 25 cents per<br />

share on the common of Technicolor, Inc.,<br />

payable October 25 to holders of record at<br />

the close of business October 10.<br />

Cinema Chain in Campaign<br />

NEW YORK—The Cinema Circuit here,<br />

with nine theatres, has joined in the Audience<br />

Awards campaign, according to the<br />

Council of Motion Picture Organizations.<br />

Magnetic, Optical Sound<br />

Combined in One Print<br />

Florida Film Studio<br />

Receives Citation<br />

Empire Studios, Inc., the Florida film<br />

company uiiirh produced the motion<br />

picture, "Vellowneck," has boon cited by<br />

Gov. Leroy Collins for its "foresight in<br />

recognizing the state of Florida as a<br />

natural God-given stage for the production<br />

of motion pictures." The governor<br />

(left) is shown presenting the colorful<br />

scroll to R. John Hugh, president of<br />

Empire.<br />

ORLANDO. FLA.— Empire Studios, Inc., the<br />

young Florida film company, whose first<br />

feature film production, "Yellowneck," is<br />

now in worldwide release, has received a citation<br />

from Gov. Leroy Collins for its successful<br />

efforts in establishing the state's first<br />

major film production company.<br />

In his commendation, presented to company<br />

President R. John Hugh of Orlando, who both<br />

wrote and directed "Yellow'neck," Gov. Col-<br />

Uns cited executives, officials and technicians<br />

for their "foresight in recognizing the state<br />

of Florida as a natural God-given stage<br />

for the production of motion pictures."<br />

Republic Pictures is distributing "Yellowneck."<br />

which was released last March, and.<br />

according to Hugh, has signed to distribute<br />

"The O.sceola Story." Empire's second featurelength<br />

production and two more features now<br />

in the planning stage.<br />

Empire maintains administrative offices in<br />

Orlando and Its properties Include sound<br />

stages on a private island near St. Petersburg.<br />

Jacon on Sales Trip<br />

LOS ANGEX,ES ^ Bernard Jacon. vicepresident<br />

In charge of sales for IFE Releasing<br />

Corp.. met with local exhibitors the latter<br />

half of last week. He Is .scheduled to go to<br />

Oakland on Monday i3) for a week's stay,<br />

then to Dallas and New Orleans, returning<br />

to the New York home office on October 13.<br />

Nt;W YORK The development of u slnnle<br />

motion picture print that in-rmlLs the u.m;<br />

of either magnetic or optical ^ound ha« come<br />

about lus a result of high distributor print<br />

costs and exhibitor complaints about an inability<br />

to obtain the type of .sound prints<br />

suitable to their projection equipment.<br />

The new type of print also Is expected to<br />

Increase the number of usable prints available.<br />

Distributors now l.ssuc some Cinema-<br />

Scope prints with magnetic sound and others<br />

with optical .sound.<br />

.\WAIT EXIIIBITOIIS- INTEREST<br />

Tlie new print Is the result of research and<br />

experimentation that has been going on for<br />

months. It has been perfected by engineers<br />

of the Motion Picture Research Council in<br />

Hollywood and of Columbia. MGM, Universal-International<br />

and Warner Bros. It has<br />

passed tests both in Hollywood and here<br />

Production will be started when enough<br />

exhibitor Interest has been aroused. The distributors<br />

say they won't make a move until<br />

that time. Tliey argue that exhibitors have<br />

complained about an existing situation, that<br />

relief is now available and that exhibitors<br />

must ask for it in sufficient numbers.<br />

Projectors equipped for stereophonic Cinemascope<br />

sound won't have to be changed.<br />

Others win have to have a minor mechanical<br />

correction. This would entail replacements<br />

of sprocket wheels at an estimated cost for<br />

two projectors of not more than $75 and<br />

perhaps as low as $35, de{>ending on the age<br />

of the projectors. There would not have to<br />

be any changes in laboratory equipment.<br />

There are four magnetic sound stripes on<br />

stereophonic CinemaScope films. All would<br />

remain. The one optical sound stripe Ls next<br />

to the No. 2 magnetic stripe. There will be<br />

some effect on the 2.55 to 1 CinemaScope<br />

aspect ratio, but distribution engineers noted<br />

that some theatres already arbitrarily<br />

shorten it.<br />

ANNOYANCES IN PAST<br />

The current two-print system has been an<br />

annoyance to exchange personnel as well as<br />

to exhibitors. Exhibitors have called on exchanges<br />

for optical prints when only magnetic<br />

prints were available, and vice versa.<br />

There have been instances when the wrong<br />

type of sound print has been delivered to a<br />

theatre. Distribution engineers now believe<br />

all that sort of thing can become a thing<br />

of the past, if exhibitors show their interest,<br />

and also that the distributors will save large<br />

amounts in print costs.<br />

A dim view of the development was taken<br />

by Earl I. Sponable. 20th Century-Fox technical<br />

expert. He objected to the need for<br />

reducing picture size to make room for the<br />

optical .sound stripe, .saying the size would become<br />

2.35-1. He also said the sound would<br />

be "degraded " a theatre would be<br />

getting only "half-track" optical sound. He<br />

preferred installations of magnetic heads<br />

that could utilize only the No. 2 track if<br />

stereophonic sound wasn't wanted.<br />

VOTE YOUR AUDIENCE AWARDS<br />

BALLOTS<br />

BOXOFFICE :: October 1. 1955 17

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