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Boxoffice-October.01.1955

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. .<br />

riirt<br />

To Hell and Back' in Big First Week<br />

On Broadway Series Boost Others<br />

NEW YORK—"To Hell and Back" at the<br />

Capitol did the best first week's business of<br />

the three important Cinemascope features<br />

that opened on Broadway during the week.<br />

The Left Hand of God" did good, if not<br />

sensational, business in its first week at the<br />

Roxy and "My Sister Eileen" was just fair<br />

in its opening week at the Victoria, despite<br />

favorable reviews. "Kiss of Fire" also was<br />

strong in its single week at the RKO Palace,<br />

where the many out-of-towners always flock<br />

to see the film-vaudeville program.<br />

The only other screen-stage bill in New<br />

higher profits for you.<br />

The comfort of international<br />

Theater Seats helpS<br />

keep them full<br />

Extra long backs of International's<br />

all-steel theater seats — longest in<br />

the industry — provide maximum<br />

support for patrons' shoulders and<br />

backs, and guarantee no annoyance<br />

from behind at the seat level.<br />

Maintenance is reduced, as scuffing<br />

from behind is eliminated —<br />

further minimizing the already low<br />

maintenance costs to keep Internationals<br />

in tip-top condition.<br />

When planning your seating or reseating<br />

program, find out how to<br />

save money with superior International<br />

seating.<br />

Write, wire or phone —<br />

"Doc" Faige<br />

Norpat Sales, Inc.,<br />

1 13 West 42nd St.,<br />

New York, N. Y.<br />

Phone: BRyant 9-5055<br />

or—<br />

^ntemationaf<br />

SEAT CORPORATION<br />

Union City, Indiana<br />

York, "It's Always Pair Weather" at the<br />

Radio City Music Hall, also attracted the<br />

visitors in New York for the World Series<br />

and had a smash second week at the world's<br />

largest theatre. "To Catch a Thief," in its<br />

eighth week at the Paramount, and "Ulysses,"<br />

in its sixth week at the Globe, both held up<br />

exceptionally well and both continued for<br />

another stanza. "The PhenLx City Story" also<br />

did well in its fourth week at Loew's State.<br />

"Summertime" closed a long and profitable<br />

14-week run at the Astor and "You're Never<br />

Too Young" did well enough in its fifth week<br />

at the Criterion, where it will stay just one<br />

more round.<br />

"Svengali" opened to strong business at<br />

the Trans-Lux 52nd Street and joined the<br />

other art house pictures in the smash category,<br />

including "Tlie African Lion," which<br />

had a big second week after an opening round<br />

which set a new house record at the Normandie;<br />

"The Sheep Has Five Legs," in its<br />

seventh strong week at the Fine Arts: "I Am<br />

a Camera," still big in its seventh week at<br />

the Little Carnegie, and those two veterans,<br />

Gate of Hell," in its 41st week at the Guild<br />

Theatre, and "Marty," in its 24th week at<br />

the Sutton—all of these set to continue indefinitely.<br />

"Othello," however, was mUd in its<br />

second week at the Paris and was succeeded<br />

by a French film, "One Step to Eternity,"<br />

111<br />

Ṫhe McConnell Story" opened at the Astor<br />

September 29 and "Night of the Hunter"<br />

started the same day at the Mayfair.<br />

. 1<br />

(Average Is 100)<br />

Astor Summertime (UA), Mfh wk 110<br />

05<br />

Baronet The Red Shoes (UA), revivol, 3rd wk .<br />

Capitol To Hell ond Bock {U-l) 190<br />

Criterion— You're Never Too Young 5fh wk 1 1<br />

(Para),<br />

Fine Arts The Sheep Has Five Legs (United),<br />

7th wk 150<br />

55th St Ballet de France (Hotfberg) 100<br />

Globe Ulysses (Para), 6th wk 115<br />

Guild Gate of Hell (Harrison, 4Ist wk 110<br />

Little Carnegie— I Am a Camera (DCA), 7fh wk 120<br />

Loews State The Phenix City Story (AA), 4th wk 120<br />

Mayfair The Kentuckion UA), 4th<br />

105<br />

Normandie The African Lion<br />

Visfo),<br />

2nd wk<br />

200<br />

Palace Kiss of Fire (U-l), plus vaudeville 125<br />

Paramount—To Catch o Thief (Para), 8th wk. . 120<br />

Pons-Othello (UA), 2nd wk<br />

105<br />

rivote Wor of Mo|or Benson (U-l),<br />

3th<br />

.100<br />

Radio City Music Hall It's Always Fair Weothe<br />

(MGM), plus stage show, 2nd wk 150<br />

Rivoli—Reopens Oct. 13 with Oklahoma!(Todd A-0)<br />

Roxy— The Left Hand of God (20th-Fox) 150<br />

Sulton<br />

Trans-Lux<br />

Marty (UA), 24th wk<br />

52nd— Svengali iMGM)<br />

130<br />

150<br />

Victoria My Sister Eileen (Col) 125<br />

Warner—Cineramo Holiday (SW), 33rd wk of<br />

two-a-day 125<br />

World Foreign revivals<br />

'Fair Weather' Rates 310<br />

First Week in Philly<br />

PHILADELPHIA -Tile newcomers opened<br />

with a bang in first run situations as some<br />

of the holdovers failed to hold their own.<br />

"It's Always Pair Weather" was a strong 310<br />

in its first week at the Arcadia. There were<br />

several holdovers which continued strong.<br />

Among these was "To Catch a Thief" which<br />

was a big 175 at the Tians-Lux.<br />

Arcadia— It's Alwoys Fair Weather (MGM)<br />

Boyd—This is Cineroma (Cinerama), 31st<br />

310<br />

90<br />

wk. . .<br />

Fox Love Is a Many-Splcndorod "Thing<br />

(20th-Fox), 6lh wk 65<br />

Goldman—The Kentuckion (UAI 140<br />

Mostbaum-To Hell and Back (U-l), 4th wk 60<br />

Midtown—The Private War of Mojor Benson (U-l). 80<br />

Randolph— Footsteps in the Fog (Col), 2nd wk. . . 55<br />

Stanley—Biood Alloy (WB) 100<br />

Stonton— Night Freight (AA); Betrayed Women<br />

(AA)<br />

no<br />

studio—Morty (UA), 1 5th wk 120<br />

Trans-Lux To Catch a Thief (Poro), 8th wk 175<br />

Viking Desert Sands (UA) 90<br />

Trans-Lux-World Lody and the Tramp (BV),<br />

)3th wk 133<br />

'Hell and Back' and Fight<br />

Score 250 in Baltimore<br />

BALTIMORE—The Marciano-Moore fight<br />

films bolstered business at two local houses<br />

to the point where one of them broke all<br />

existing boxoffice records. The fight pictures,<br />

in that particular instance, were teamed with<br />

"To Hell and Back." The same Marciano-<br />

Moore feature added to the attendance of<br />

To Catch a Thief." Elsewhere among the<br />

first runs, business was better than average.<br />

. .<br />

Century Female on the Beach (U-l) 95<br />

Film Centre Summertime (UA), 3rd wk 100<br />

Hippodrome To Catch a Thief (Para), 2nd wk.,<br />

plus Marciano-Moore tight (UA) 150<br />

Keiths Ulysses ,Pafa) 100<br />

95<br />

Little The Night of the Hunter (UA), 3rd wk.<br />

New—Seven Cities of Gold (20th-Fox)<br />

Mayfoir The Noked Street (UA)....- 100<br />

Playhouse—We're No Angels (Para), 4th wk 105<br />

Stanley—The McConnell Story (WB) 95<br />

Town—To Hell and Bock (U-l), plus Morciono-<br />

Moore tight (UA) 250<br />

The Cinema The Red Shoes (UA), reissue 85<br />

"Blood Alley' at 140<br />

Is High in Buffalo<br />

BUFFALO—Business was faii-ly good all<br />

along first run row, with 'Blood Alley" at<br />

the Paramount tacking up a 140 and "Night<br />

of the Hunter" hitting 120 in Shea's Buffalo.<br />

"Love Is a Many-Splendored Thing" had a<br />

115 third week at the Center, aided by two<br />

sneak previews.<br />

Buffalo Night of the Hunter (UA) 120<br />

Center Love Is a Many-Splendored Thing<br />

(20th-Fox), 3rd wk 115<br />

Century The Warriors (AA), Finger Man (AA..100<br />

Cinema Court Martial (Kingsley) 110<br />

Lafayette One Desire (U-l); Francis in the Navy<br />

(U-l) 115<br />

jnt— Blood Alley (WB) 1 40<br />

'Pete Kelly Blues' Leads<br />

Pittsburgh First Runs<br />

PITTSBURGH—Downtown theatres exploited<br />

three new entries and offered one<br />

holdover. Best grosser was "Pete Kelly's<br />

Blues."<br />

Fulton Love Is o Many-Splendored Thing<br />

(20th-Fox), 3rd wk 50<br />

Horns The Left Hond of God (20th-Fox) 100<br />

Penn It's Always Fair Weother ,MGM) 90<br />

Stanley— Pete Kelly's Blues iWB) 120<br />

Darmstaedter to Handle<br />

Oxberry Camera Line<br />

NEW YORK— Ei-ic Daj-mstaedter has been<br />

appointed by Animation Equipment Corp.,<br />

New Rochelle. N. Y., to handle the complete<br />

line of Oxberry camera installations in all<br />

foreign markets except Franch and England.<br />

He is vice-president and general manager of<br />

Reeves Equipment Corp., New York.<br />

Dai'mstaedter left for a semiannual business<br />

trip to Havana, Caracas, Maj-acaibo,<br />

Baranquilla, Bogota. Mcdellin, Panama City<br />

and Mexico City, where he will contact film<br />

companies and TV stations.<br />

Caras Joins Columbia<br />

NEW YORK -Hosier Carxs. wlio has promoted<br />

films, stage television and radio shows<br />

for the past 12 years, has joined the Columbia<br />

Pictures home office exploitation department.<br />

He was last connected with Michael Myerberg<br />

and Jed Harris on promotion of 'Hansel and<br />

Gretel."<br />

HELP YOURSELF BY HELPING THE<br />

AUDIENCE AWARDS.<br />

48<br />

BOXOFFICE :: October 1, 195

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