Boxoffice-October.01.1955

. .
. .
. . Tyrone
. . John
. . The
higher profits for you.
The comfort of international
Theater Seats helpS
keep them full
Extra long backs of International's
all-steel theater seats — longest in
the industry — provide maximum
support for patrons' shoulders and
backs, and guarantee no annoyance
from behind at the seat level.
Maintenance is reduced, as scuffing
from behind is eliminated —
further minimizing the already low
maintenance costs to keep Internationals
in tip-top condition.
When planning your seating or reseating
program, find out how to
save money with superior International
seating.
Write, wire or phone —
In New York .
"Doc" Faige or "Barney" Sholtz,
Norpot Sales, Inc.,
1 13 West 42nd St.,
Phone: BRyant 9-5055
In Baltimore .
"Jack" Douses,
202 West Fayette St.,
^_,Phone: BRoodwoy 6-5369 or —
;.-'
Intematioruir
^
SEAT CORPORATION
Union City, Indiana
t»7 S. WAIASH, CHICAOO •6J0 NINTH AVI..NEW YORK
NEW HAVEN
The Pequot Theatre was robbed of $80.70 and
a large quantity of candy. City detectives
found nothing to indicate the large neighborhood
house was forcibly entered, and concluded
the burglars hid on the premises prior
to closing time. The downtown Paramount
was the scene of a similar crime several weeks
ago. Burglars concealed themselves in the
house at closing time and stole $25 and a
revolver from the outer compartment of a
safe but were unable to get into the inner
section.
Good news, $2,000 worth of it, reached managers
of two downtown houses in the space of
.several days. Irving Hillman, of the SW
Roger Sherman, received a $1,500 U. S. savings
bond as the second prize in the circuit's
national Spring Festival Drive. Jim Darby of
the Paramount was awarded $500 by U-I for
the nation's top promotion job on "The
Private War of Major Benson" . . . For the
first time in the history of the Loew's Poll
circuit, all houses simultaneously played films
of a major sports event. UA prints of the
Marciano-Moore fight were used in the 11
houses of the chain . . . Joe Mansfield, UA
publicist from Boston, was in the territory
on "Gentlemen Marry Brunettes."
IFE booked two films Into three area outlets
for a simultaneous first run showing. The
Post Drive-In, East Haven; Bowl Drive-In,
West Haven, and downtown Crown participated.
Paired were "The Wayward Wife"
iGina Lollobrigida) and "Outlaw Girl"
tSilvana Mangano) ... At the same time,
the IFE-released "Aida" went into the
Lincoln, downtown art house, for a minimum
engagement of two weeks.
The Clinton Drive-In, which opened this
year, was the first ozoner in the territory to
switch from a full week schedule to a
Friday-Sunday operation . Power is
starred in "A Quiet Place," a play which will
open at the Shubert here November 21 . . .
The Yale football -squad, almost half a
hiuidred strong, attends performances at
Loew's Poll the night before each game in
the Yale Bowl as guests of the management.
The custom, which has won considerable
goodwill in the university, was started by
Han-y Shaw, division manager, when he came
to this city 20 years ago . McGrail,
U-I publicist from Boston, was in working on
"To Hell and Back."
Governor of Connecticut
Proclaims Jimmy Week
HARITORD—Harry Fcnistem. zone manager
for Stanley Warner Theatres, was here
Thur.sday (22) to see Governor Ribicoff sign a
proclamation hailing observance of Connecticut
participation in the Jimmy Cancer Campaign
Week October 1-15.
Feinstein, accompanied by James M. Totman,
assistant zone manager, is co-chairman
for the 1955 Jimmy F\ind Drive, with I. J.
Hoffman, Connecticut Theatres executive.
Hoffman was unable to attend the ceremonies.
New Screen Is 130x60 Feet
HARTFORD—George E, Landers, division
manager for E. M. Loew's Theatres, reports
installation of a new screen, measuring
130x60 feet, at the Hartford Drive-In. Former
unit measured 80x52 feet.
Fightcast Pulled 6,700
At Hartford's Meadows
HARTFORD— Harold Cummings, general
manager of the Smith Management's
Meadows Drive-In, was enthusiastic over boxoffice
reaction for the theatre's initial telecast,
programming the Marciano-Moore
heavyweight fight Wednesday (21).
Some 6,700 persons paid $3.30 each to view
the bout at the Meadows, only theatre in
Connecticut to offer the show.
Nearest competition—the Stanley Warner
Capitol, Springfield, Mass.—played to a nearcapacity
audience. Attending at the Capitol
were Harry Feinstein and James M. Totman.
zone executives, Stanley Warner Management
Corp.
HARTFORD
Toe Mansfield, UA exploiteer, was in a week
ahead of "Gentlemen Marry Brunettes"
and "Marty" at Loew's Poll . . . Arnold 'Van
Leer, Paramount, passed through en route
to New' York and a sneak preview at the
Times Square Criterion of "The Desperate
Hours."
Harry Hollander, brother of B&K's Bill,
came through ahead of AA's "The Phenix
City Story," escorting feature player Meg
Myles on newspaper-radio-TV interviews.
Ray McNamara, AUyn, assisted ... A. J.
Bronstein, president of Bronstein Drive-In
Enterprises, and Bernie FYancis returned
from a New Jersey business trip.
.
Joe Dol^in, film buyer-booker for the Pine
Drive-In, Waterbury, has been named to the
sponsoring committee for a November 6 dinner
honoring former Congressman Herman
P. Kopplemann, to be held at the Beth David
Synagogue Perakos, Plainville and
Southington drive-ins staged flood benefit
AA booked "The
shows at $1 a ticket . . .
Phenix City Story" away from downtown
Waterbm-y and scheduled it at Bob Schwartz'
Lake Drive-In and 'Ville theatres.
Capt. John Calvocoressci, Menschell-Calvocoressci
Theatres, returned from a twoweek
stint with Ai-my Transportation Corps
Reserve training unit at Ft. Eustis, Va, . . .
Bill Landers, Palace, South Norwalk, enthusiastically
advertises: "Where Friendly
Service Awaits You!" . . . Loew's Poll circuit
is now running the catchline, "Convenient
Parking," in daily newspaper ads in all key
towns.
Republic's "Doctor in the House" contiimes
a charmed life in small-town Connecticut
bookings, normally considered poor pickings
for overseas product. The film, produced in
Britain, has been playing—and doing ex
ceptionally well—in more than one small
city around Connecticut. The latest booking
was in at the Strand Amusement's State
Torrington.
The Shulnian Theatres 900-seat Rivol
played a two-day booking of Warner.s' "A Sta:
Is Born." Maurice W. Shulman arranged i,
photo break of Judy Garland in the Hart,
ford Times.
Sonsons Have 45th Anniversary
HARTFORD—Jack Sanson, manager of tl;
Stanley Warner Strand, and his wife a]|ltt,
marking their 45th wedding anniversary.
98 BOXOFFICE :: October 1, 191