52 CHAPTER 04: PRIORITY OUTCOMES, INDICATORS AND MEASURESMultiple measures and data sources on this indicatorhave been suggested. It is important to note that thereare limitations to the use of these measures:• Measure 1.2: There are many ways to calculatethe percentage of a total food budget spent onlocal foods. These include total food budget; atotal budget with or without commodity foods;a total budget with or without U.S. Departmentof Defense foods; and some school districts maychoose to exclude one product from the “totalbudget” calculation that is nearly always local(fluid milk). The Oregon Department of Educationrequires that its farm to school and schoolgarden program grantees omit fluid milk fromthe calculation for this reason 44. The frameworkrecommends that the measure represent thepercentage of local product compared to thetotal food budget (including all products). For thisprogram level measure to be useful, districts willneed to establish and use consistent protocols toenable cross-program comparisons and for it to beadditive.<strong>Framework</strong> developers considered several othermeasures for the program site level that ultimatelywere not included as priorities because they fellshort when evaluated by the selection criteria, ormore discussion was needed to determine the bestmeasures:• School meal participation: School mealparticipation was not included as a prioritymeasure for economic development (either atthe program level or the research level), becauseoverall school meal participation is influenced bymany variables beyond farm to school activities,such as availability of seasonal foods, studentfood preferences and changes in the economy.Additionally, school districts may lose revenuefrom decreased meal participation attributed toweather-related school closures. School mealparticipation is a crucial factor for the financialsolvency of the school nutrition program andthereby its ability to buy local foods, and invest inlabor or equipment required for farm to school.Participation of free and reduced meal eligiblestudents in the meal program is retained as apriority in the public health sector as a measureof childhood food security; similarly breakfastmeal participation has been retained under theeducation sector, due to linkages with breakfastconsumption and educational outcomes.• Change in frequency with which local products areserved (monthly, weekly or multiple times a week):This measure is difficult to track at the school sitelevel, especially when multiple local products areserved, and may vary amongst schools in the samedistrict.• Recording the name, quantity and type of localproducers the schools buy products from: Thisis easier to track for smaller school districts whopurchase directly from farmers, but more difficultfor larger districts, or districts who work withdistributors to purchase local products. Unless thedistrict requires the distributor to report on this,distributors may combine two local sources ofcarrots into one bushel, thereby being unable toidentify the source.• Changes in product diversification or infrastructurethat supports food availability, local food storagecapacity, food safety, market access, distribution,processing capacity and other programimplementation requirements that support farm toschool within the food system.• Changes to early child education or school mealprovider’s skills, such as meeting existing foodregulations, food safety, recipe development andother training topics.Program Outcome: Social capital built in schooldistricts and the communityThe definitions of “social capital” vary 45 . “Socialcapital” refers to features of social organization,such as networks, norms and social trust, whichfacilitate coordination and cooperation for mutualbenefit. These relationships may provide peopleor organizations access to resources, services orgoods 45–47 . Collaboration is fundamental to thesuccess of community economic development, andEVALUATION FOR TRANSFORMATION
CHAPTER 04: PRIORITY OUTCOMES, INDICATORS AND MEASURES53farm to school activities can support that throughthe seven capitals: built capital, financial capital,physical capital, social capital, human capital, culturalcapital and natural capital 48,49 . Researchers examiningcommunity capacity and resiliency, or the ability of acommunity to meet their needs through creating andresponding to opportunities, note that social capital isa fundamental asset 50 .Farm to school exists within the community foodsystem due to the strong connections betweenfarmers, farm workers, processors, distributors,packers, technical assistance providers, policymakers,researchers, funders, foodservice staff, farm toschool educators, parents, teachers, administrators,garden educators and many more people. Schooldistricts interested in participating in farm to schoolprocurement need relationships with producers andother players in the food system. Producers, in turn,reflect that in addition to the financial incentive forsupplying product to schools, another motivatingfactor for their involvement is the ability to helpschools and contribute to the community 51–56 . Severalvolunteers and community members contributingto farm to school activities also state that supportingthe local community is an important benefit of theiractivities 41 . Food service, school administration andgrowers need multiple strategies to build and supportongoing relationships and dialogue in order tostrengthen and increase market opportunities throughfarm to school.Table 12Program Outcome: Social capital built in school districts and the communityIndicator 2: Mutually supportive relationships result in access to resources shared between community and schooldistricts.Measure 2.1: Number and type of promotional and training activities related to local foods in the school environmentand in the communityMeasure 2.2: Number and type of sales producer has to chef, retailer or other wholesale accounts resulting from farm toschool promotion and training effortsMeasure 2.3: Number and type of food-related businesses (i.e., farmers, ranchers, distributors, retailers) partnering withthe school district to support farm to school through education, gardening and procurement efforts (i.e.,field trips, site visits)Measure 2.4: Financial value estimation of in-kind support provided by community volunteers, food donations, guestspeakers, site visits, field trips, equipment donations provided to school or district in support of the farm toschool activitiesMeasure 2.5: Amount of money generated at the school site through farm to school related activities, such asfundraisers with sales of plants grown by students in gardens, revenue from local governments or otherinstitutions, grants and other sources of funding receivedRecommended program element(s) needed for this outcome: procurement, gardening, and educationData sources: Market Maker National Network linking agricultural markets (available in 20 states), state grant programreporting documents and foundation grant program reporting documentsSee Appendix 5 for example data tracking tools for recording measures.NATIONAL FARM TO SCHOOL NETWORK
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105ReferencesChapter 11. Joshi, A.,
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10746. Langellotto, G.A., Gupta, A.
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10918. Schneider, L., Chriqui, J.,
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11112. Mary, P.D.S., Karen, M., Kap
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11360. Zarling, P. When farm-to-sch
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115103. Story, M., Neumark-Sztainer
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11736. Eisner, R., Foster, S., Hans
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11910. Fusco, D. Creating relevant
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12158. Vermont Law School, Center f
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12352. Physicians for Social Respon
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APPENDICES127Appendix 1Evaluation R
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APPENDICES129• Evaluation Plannin
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APPENDICES131Appendix 2Farm to Scho
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APPENDICES133procurement and a guid
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APPENDICES135Farm to School Core El
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APPENDICES137Appendix 3 References1
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APPENDICES139Appendix 5Sample Evalu
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APPENDICES141• Healthy Eating, Ac
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APPENDICES143Appendix 6Ideas for Fu
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APPENDICES145• Amount of acres se