have been relocated. Scholarship, as <strong>the</strong>main system <strong>of</strong> knowledge, and education,as <strong>the</strong> main system <strong>of</strong> transferring knowledgeand social values, are no longer consideredpart <strong>of</strong> <strong>the</strong> <strong>cultural</strong> sector.’Katunarić V, Cvjetic˘ anin B, (1999)22 OJ 1974 C 6223 EC General Report 10/197624 Community action in <strong>the</strong> <strong>cultural</strong> sector.Commission Communication to <strong>the</strong> Councilsent on 22 November 1977.COM (77) 560 final, 2 December 1977.Bulletin <strong>of</strong> <strong>the</strong> <strong>European</strong> Communities,Supplement 6/7725 OJ 1976 C 79 and OJ 1979 C 3926 Adopted by <strong>the</strong> <strong>European</strong> Parliament on17 November 1989a period <strong>of</strong> five years (1990–1995). Whenthis programme ended in July 1995, <strong>the</strong>Council adopted <strong>the</strong> Media II programme(1996–2000), to which ECU 310 million<strong>we</strong>re allocated. Following on from Media II,<strong>the</strong> Media Plus programme (2001–2005),which was adopted in December 2000,has a budget <strong>of</strong> c 400 million, split intoc 50 million for training and c 350 millionfor development (creation, distribution,promotion, and pilot projects).In July 2004, <strong>the</strong> Commission adopted aproposal for a decision on <strong>the</strong> MEDIA 2007programme, which is intended to follow onfrom MEDIA Plus and MEDIA Training (which<strong>we</strong>re extended until 2006). The proposedbudget is more than c 1 billion for <strong>the</strong> period2007–2013, which is an indication <strong>of</strong> <strong>the</strong>Union’s very strong commitment to <strong>the</strong> audiovisualsector.Community action will relate to preproduction(for example by supporting initialtraining for trades in <strong>the</strong> audio-visual sectoror by facilitating access to finance for smalland medium-sized enterprises) and postproduction(support for <strong>the</strong> distribution andpromotion <strong>of</strong> audio-visual works).(see www.europa.eu.int)27 OJ L 298, 17 October 1989,p 23: <strong>European</strong> Council Directive on <strong>the</strong>coordination <strong>of</strong> certain provisions laid downby law, regulation or administrative actionin member states concerning <strong>the</strong> pursuit <strong>of</strong>television broadcasting activities (89/552/EEC). This was amended in 1997 byDirective 97/36/EC).28 The first programme – MEDIA I –was adopted by <strong>the</strong> Council in December1990 and was allocated ECU 200 million for29 Such as, for example, <strong>the</strong> historicdecision <strong>of</strong> <strong>the</strong> <strong>European</strong> Court <strong>of</strong> Justice in<strong>the</strong> Sacchi case (1974), when a televisionsignal was considered a provision <strong>of</strong> servicesunder Articles 59 and 60 <strong>of</strong> <strong>the</strong> Treaty<strong>of</strong> Rome, and national barriers to crossfrontierbroadcasting http://www.encatc.org/downloads/RuffoloReport.pdf or <strong>the</strong>establishment <strong>of</strong> broadcasters from onemember state in ano<strong>the</strong>r are intended to beabolished in most circumstances.80Notes
30 OJ C 336, 19/12/1992.31 1st Report on <strong>the</strong> consideration <strong>of</strong><strong>cultural</strong> aspects in <strong>European</strong> Communityaction, <strong>European</strong> Commission, 1996.77/388/EEC) on harmonization <strong>of</strong> <strong>the</strong> rates<strong>of</strong> VAT, which takes into account <strong>cultural</strong>aspects and enables member states to applyreduced VAT rates to certain goods andservices (books, services such as writing orcomposing).32 See Niedobitek 1997; Ellmeier andRasky 1998; Kaufman and Raunig 2002;Smiers 2002; Crawfurd-Smith 2004;Pau<strong>we</strong>ls 2003.33 Referring to <strong>the</strong> document <strong>of</strong> <strong>the</strong><strong>European</strong> Commission A fresh boost forculture in <strong>the</strong> <strong>European</strong> Community (Bulletin<strong>of</strong> <strong>the</strong> <strong>European</strong> Communities, Supplement4/87; Luxembourg, 1988), Ellmeier, inEllmeier and Rasky (1998) claimed that <strong>the</strong>development <strong>of</strong> <strong>cultural</strong> policy <strong>of</strong> <strong>the</strong> <strong>EU</strong> wasbased on a skeleton <strong>of</strong> <strong>cultural</strong> <strong>policies</strong> inparticular member states. Those segmentsthat <strong>we</strong>re <strong>of</strong> interest for particular memberstates also became <strong>of</strong> interest for <strong>the</strong> <strong>EU</strong>,namely: technological development and its<strong>impact</strong> on culture; structural projects witha clear <strong>cultural</strong> dimension; <strong>cultural</strong> tourism;small and medium-size enterprises; copyright,and <strong>the</strong> trade <strong>of</strong> <strong>cultural</strong> goods and services.34 Texts concerning culture at <strong>European</strong>community level <strong>European</strong>Council, 1994.36 This hypo<strong>the</strong>sis was confirmed justa few years after Niedobitek published hisbook. From 1997 until today, <strong>the</strong> Commissionhas published several reports analyzing <strong>the</strong>role and <strong>the</strong> position <strong>of</strong> culture in relation witho<strong>the</strong>r common <strong>policies</strong>.37 The Framework Programme Culture2000 is <strong>the</strong> current programme for cross<strong>cultural</strong>cooperation in Europe, legallybased on Article 151. It covers as asingle programme <strong>of</strong> financing annual andmultiannual projects in <strong>the</strong> areas <strong>of</strong> heritage,literary and artistic creation. It seeks toencourage creativity and mobility, publicaccess to culture, <strong>the</strong> dissemination <strong>of</strong> art andculture, inter-<strong>cultural</strong> dialogue and knowledge<strong>of</strong> <strong>the</strong> history <strong>of</strong> <strong>the</strong> peoples <strong>of</strong> Europe.Besides Culture 2000, <strong>cultural</strong> activities andprojects are financed from o<strong>the</strong>r <strong>EU</strong> fundingprogrammes and funds including structuralfunds. Still, when compared with <strong>the</strong> averagepercentage (1 per cent) earmarked for culturein state budgets, <strong>EU</strong> funding for culture canbe deemed marginal.(<strong>European</strong> Parliament,[2000] Culture 2000 programme[Decision no. 508/2000/EC])35 Directive 92/100/EEC from November1992 on lending rights and certain rightsrelated to copyright in <strong>the</strong> area <strong>of</strong> intellectualproperty rights, or Directive 92/77/EECfrom 19 October 1992 (amending Directive38 Analysis <strong>of</strong> <strong>the</strong> Draft <strong>EU</strong> constitutiondone by <strong>the</strong> Budapest Cultural Observatory,(www.budobs.org), shows <strong>the</strong> frequency <strong>of</strong><strong>the</strong> words `culture’, `<strong>cultural</strong>’ or `artistic’ inNotes81
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