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ONBOARD Magazine autumn 2023

ONBOARD is aimed purely at the superyacht professional – whether onboard or shoreside. 100% of your spend will hit your targets on the Mediterranean from Palma in Mallorca, Barcelona, through France to Genoa and beyond together with Montenegro and the Aegean, plus the eastern seaboard of Florida. We hand deliver every copy to superyachts over 30m to make sure your message gets in to the hands of the decision makers on board. The publication is also delivered to relevant businesses around the ports and marinas together with shipyards. We also attend the major yacht shows in Monaco, FLIBS, METS, Boote Dusseldorf, Palma and MYBA for on site distribution. Plus, we post over 500 copies to relevant businesses not on the Mediterranean such as the UK, the Netherlands, Germany the rest of northern Europe and of course the USA and Caribbean. We work hard to develop a publication that all the crew and land based decision makers will read from cover to cover. An enjoyable and informative read for everyone means your message will be read. Talking about your brand, product, services and your team is essential and with our help, the message hits the right decision makers.

ONBOARD is aimed purely at the superyacht professional – whether onboard or shoreside. 100% of your spend will hit your targets on the Mediterranean from Palma in Mallorca, Barcelona, through France to Genoa and beyond together with Montenegro and the Aegean, plus the eastern seaboard of Florida. We hand deliver every copy to superyachts over 30m to make sure your message gets in to the hands of the decision makers on board.

The publication is also delivered to relevant businesses around the ports and marinas together with shipyards. We also attend the major yacht shows in Monaco, FLIBS, METS, Boote Dusseldorf, Palma and MYBA for on site distribution. Plus, we post over 500 copies to relevant businesses not on the Mediterranean such as the UK, the Netherlands, Germany the rest of northern Europe and of course the USA and Caribbean.

We work hard to develop a publication that all the crew and land based decision makers will read from cover to cover. An enjoyable and informative read for everyone means your message will be read.

Talking about your brand, product, services and your team is essential and with our help, the message hits the right decision makers.

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THAT REFIT<br />

TIME OF<br />

YEAR<br />

When planning a refit, there remains a powerful element<br />

of choice that rests with senior crew or management<br />

companies. With so many factors to consider in a competitive<br />

space, how do you decide on which shipyard you should be<br />

engaging for your yacht’s refit or repair period?<br />

Words: Chris Clifford<br />

If f ever there were proof of the old adage ‘Proper Preparation<br />

Prevents a Pretty Poor Performance’ then the tasks undertaken<br />

before arrival at a refit yard is it. In short get it right<br />

before you arrive, and the refit will have a much better<br />

chance of producing a successful outcome. There are of course<br />

some important priorities to get sorted first and these may be<br />

dictated by the owner, however, to propose a shipyard correctly,<br />

you must offer two or three on a short list and underline the<br />

pros and cons for each. But remember, price is not always the<br />

main reason to book your refit slot.<br />

REFERENCES<br />

It might seem obvious, but the first action before booking a<br />

maintenance slot in a shipyard is references. You do complete<br />

due diligence before hiring crew, so you need to complete the<br />

same here if not more so. Do not believe a yard representative or<br />

website. Captains should check and check again with colleagues<br />

who have recent (not from two years ago) first hand experience<br />

of a yard. Ask about the good, the bad and the ugly, this forms<br />

the initial stages of your short list.<br />

BUDGETING<br />

There is little point in preparing a refit wish list as long as your<br />

arm, if the pocket to pay for it is limited. Remember to keep funds<br />

in reserve, you know from experience, things will be uncovered<br />

that were not foreseen. Work with a yard that has a good<br />

reputation for cost control and understands that time is money.<br />

COMMUNICATION<br />

It is often said that effective communication ensures that the<br />

information is provided in the right format, at the right time,<br />

to the right audience, and with the right impact. Effective<br />

communication is often the foundation of successful projects.<br />

Good communication can unite crew and shipyard staff in striving<br />

for strategy objectives and budget.<br />

ATTITUDE<br />

Yard time is probably not the most exciting nor it is very glamorous.<br />

But remember, the refit period is what makes the yacht’s reputation<br />

possible. Begin with a positive attitude, remember that it is a<br />

means to an end and it will end at some point!<br />

96 | AUTUMN <strong>2023</strong> | <strong>ONBOARD</strong>

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