Program Book - Master Brewers Association of the Americas

Pre-congress Course: Topics in Brewery Environmental
Engineering
Organized by Master Brewers Association of the Americas
1:00 – 5:00 p.m. • HCC 305 A/B
Allen Beers, Anheuser-Busch Inc.; Kenneth Grossman, Sierra Nevada
Brewing Company; Rudolf Michel, The Huppmann Group;
Karl Ockert, BridgePort Brewing Company
Virtually every brewery plant must abide by environmental
constraints. They may also have economic or regulatory constraints.
Some may even be affected by how their company image is presented
to their customers. This course will cover the main topics of
environmental engineering that affect all brewery operations and
will address emerging regulatory issues regarding carbon footprints.
We will discuss engineering options to treat and process wastewater,
optimize energy use, recycle or reuse materials, and anticipate and
minimize carbon footprint requirements. If you are addressing
Daily Schedule — Sunday, August 3
24
issues in your plant today, looking forward to requirements in the
near future, or planning to incorporate engineering solutions into
expansions or new brewing plants, you will benefit from this course.
Welcome Reception
6:30 – 9:00 p.m. • HHV Super Pool
What better way to kick off the opening of WBC 2008 than a pool
party set against the backdrop of beautiful Waikiki Beach. Renew
acquaintances, meet up with old friends, and enjoy hors d’oeuvre
buffets and your favorite beverages. Surf’s up! Leis are sponsored
by GEA Huppman Brewery Systems. Reception entertainment
is sponsored by Cargill Malt, Cargill Corn Milling, and Cargill
Brewing Residuals Solutions. This event is included in registration
fees for regular attendees, exhibitors, students, and speaker/poster
presenters. Guests must purchase a ticket to attend this event.
Tickets may be purchased for $70.
6:45 – 7:45 a.m. Presenters’ Breakfast HCC 301B
7:30 a.m. – 3:30 p.m. Registration & Silent Auction HCC Kamehameha Hall I
7:30 a.m. – 3:30 p.m. Speaker Ready Kiosk HCC Kamehameha Hall I
8:00 – 8:15 a.m. Congress Welcome HCC Ballroom A
Master of Ceremonies: David Ryder, Miller Brewing Company
8:15 – 9:15 a.m. Opening Plenary Session Keynote and Panel HCC Ballroom A
K-1: Sustainability Beyond a “Feel Good” Initiative: Its Legitimate Place in
Business to Help Assure Successful, Long-Term Performance
Daniel Bena, PepsiCo International
Panel: David Carter, Lion Nathan; Gary Freeman, Brewing Research International;
Ken Grossman, Sierra Nevada Brewing Company
9:15 – 9:35 a.m. Break HCC Ballroom Foyer/
Rooftop Patio
9:35 – 11:20 a.m. Technical Session I: Packaging HCC 313 A
Moderator: Jeffrey Tito, Miller Brewing Company
9:35 a.m. Opening Remarks
9:40 a.m. O-1. A flush a day keeps the bugs away. Heinz Dauth,
Technische Universität München, Freising, Germany
10:05 a.m. O-2. Review on recent developments in dispense hygiene.
Karin Pawlowsky, BRI, Nutfield, United Kingdom
10:30 a.m. O-3. Are plastic bottles ready to replace glass as a beer packaging?
Roland Folz, VLB Berlin, Berlin, Germany
10:55 a.m. O-4. A novel method for interlaboratory analysis of total package oxygen.
Carsten Zufall, Cervecería Polar, C.A., Caracas, Venezuela
9:35 a.m. – 12:00 p.m. EBC Symposium: Beer, Nutrition, and Health HCC Ballroom A
Opening Remarks by EBC President Hilary Jones, Scottish and Newcastle plc
I-1. Do raw materials determine healthy beer? Paul Hughes, Heriot Watt University,
Edinburgh, United Kingdom
I-2. Beer and health: The latest facts. Mack Mitchell, Alcoholic Beverage Medical
Research Foundation, Baltimore, MD
I-3. ERAB engaging in putting knowledge on alcohol and health a step forward.
Phillipe de Witte, Université Catholique de Louvain, Louvain la Neuve, Belgium
I-4. The image of ‘wholesomeness’ of beer: Challenges and opportunities for marketing.
Goran Roos, London Business School, London, UK
I-5. Changing perceptions about beer. Jacobo Olalla Marañón, Spanish Brewers
Association, Madrid, Spain
I-6. Beware of the beer belly—The fatality of ‘beer and health’ campaigns.
Ina Verstl, Brauwelt, Germering, Germany
11:30 a.m. – 2:00 p.m. Exhibits, Hospitality, and Buffet Lunch (served 11:30 a.m. – 1:00 p.m.) HCC Kamehameha Hall I
11:30 a.m. – 2:00 p.m. Poster Viewing HCC Kamehameha Hall I
12:00 – 1:00 p.m. Authors present